5 Awesome Simple Steps To Find Your SEO RankScore

The aim of this post is to give you a gauge of the most important SEO metric for your website – your search engine rankings. Often, we find ourselves searching for our keywords on Google to see where we rank. That gives us a binary result – a ‘yes/no answer’ i.e. you’re either ranking well or not. But while performing this periodic ritual, we miss recording something more valuable. And what’s that?

Imagine you’re playing a game – and all your rankings in that game are put up on a scoreboard, next to your competition. The score-keeper runs some calculations on the rankings, and comes up with a total score for each contender. Those scores are then put up on a totem pole (a pole where ranks are put in order from top to bottom), so you know exactly who’s winning & who’s losing. You then track this score over-time to witness your improvement (or decline); and make changes to your SEO strategy when necessary. Such a score would arm you with precise knowledge of your competitive rankings & tell you where you stand on Google in one go, wouldn’t you agree?

That’s the concept behind RankScore, and that’s why I feel it is important to share it with you. By the end of this post, you’ll be able to determine your own RankScore (with the help of a simple Excel sheet), and know the RankScore of your competitors too. You ready? Let’s jump right into it then.

Step 1: List your Keywords

Step 1: Listing your Keywords

In the first step, simply list down all your keywords together (preferably in an excel sheet). In the next column, write down your website name/URL, and highlight the whole column.

Tip: the more keywords you enter, the more awesome analysis you’ll get

Step 2: Know your Competition

Step 2: Know your Competition

This is important! You need to know who you’re competing against. If you already know your top 3 competitors (atleast), skip this step. If you don’t, perform a search on Google for your main keyword, and note down the top 3 competitors. Now, enter them next to your website like this:

Step 3: Find thy Standing 

Step 3: Find the Standing

Where do you rank on Google? More importantly, where does your competition rank? Let’s get searching! To do this, you can either use free tools available online that allow you to check your rank on Google, or do it manually yourself. What we’re trying to do here is fill in that sheet with actual data that can be used for our analysis in the next step. The final version may look something like this:

Step 4: Analyze

Step 4: Analyze

Done checking your rankings for all keywords? Great! It’s time for your hard-work to pay off! The first thing you should do is find out your average rankings. This will tell you the exact number of #1’s, Top 10s, Top 30s & Top 100s you have. The formula I use to calculate this is:

=COUNTIF(B3:B6, “<=10”)

The above formula will tell you the number of Top 10s that are present within a keyword cell range. To put this in your sheet, simply change the B3:B6 to your keyword cell range, and “<=10” to whatever criteria you want to apply (for eg: “=1” for to find the number of Position 1s).

Next, let’s run a formula to get the actual rankScore. For the sake of simplicity, here’s a formula you can use right away:

=(COUNTIF(B3:B6, “=1”)5)+(COUNTIF(B3:B6, “<=3”)4)+(COUNTIF(B3:B6, “<=10”)3.5)+(COUNTIF(B3:B6, “<=30”)2.5)+(COUNTIF(B3:B6, “<=50”)1.5)+(COUNTIF(B3:B6, “<=70”)1)+(COUNTIF(B3:B6, “<=100”)*0.5)

Put this formula below all your rankings and replace the “B3:B6” with the range of your keyword cells. This formula basically counts all your rankings, gives a specific score to each position range (for eg: 5 points if you are #1 for a keyword), and then sums it up for all keywords. There it is, your RankScore! This is how it all looks at my end:

Step 4: Analyze
Analyze

PS: If you would prefer to download the Excel sheet I use in the example above, you can download it here (it’s in XLS format).

Step 5: Take Action!

Yep, about time! Now that you know where you stand, it’s time to think about your future steps & the action you’re going to take on them. If you have a lower score vis-à-vis your competition, change your SEO strategy. This blog is full of posts which can help you get on the right track and stay there! For more insight, compare your averages too (your number of #1s, Top 10s etc.). If you fare great on both these aspects, great job – be proud of yourself!

So that’s it, I hope you enjoyed reading this post. I would love to hear your feedback/likes/hates in the comments section below.

5 Tips To Market Your Content Effectively

Content writing is the best way to educate your customers about your latest products. It is also a great way to stay connected with your clients and feed them with new information or new development regarding your business. So, you need to market your content the right way, to ensure that it reaches a wide audience. Here are 5 simple tips to market your content effectively.

Content Marketing

Consistency in Quality and Quantity

You should continuously create and update new content for your site on a regular basis. It is common knowledge that search engines prefer new content more than the older ones. So, if you want people to be aware of your product then creating newer contents would always help them get to you easily.

But, make sure that the content you produce is of good quality and interests the readers to know more about your products. Your content should be useful and meaningful. Creating large amount of senseless content would be a waste both for you and your clients as no one would like to read them through. Hence, you should have a right balance between quality and quantity.

Keywords

There are billions of people who use the search engines to look up their particular items of interest. This means that there are specific segments of users who would like to invest in products similar to yours. So, you should investigate the exact keywords that these people put into the search engines to look up the products.

There are several free internet tools such as Google‘s Keyword Tools and Search.twitter.com that inform you about the people’s search preferences. You can even take the help of Web analytics to know which keywords would bring in more customers to your site. So, use these keywords effectively into your content writings and see a boost in your business.

Optmize content for search engines

Content that is optimized for search engines has a specific keyword density (among other things) that helps it to get ranked for those keywords. If the keyword density lies between 2.5% to 3% that’s good. An excess of keyword sprinkling will make it look like spam.

So, don’t overdo SEO while writing great value content to bag a top position in the search engine results. Hence, once you know about the targeted keywords you can easily spin your article around them and make thematically rich content for your readers.

Share Tips

People love to know more about the particular product/service/niche in which they would like to invest. So, share useful and insightful materials with them. You can also include some good advice and tips to use the products in a better manner.

The tips should be genuine and related to the product that you sell. It should have the capacity to solve your client’s problems or have an enhancement in the quality of their lives. This is a great way to build up trust in your followers who would come back to you again and again in the hope of gaining some more valuable information from you.

So, do your homework right. Do adequate research work and then offer your customers some well written content.

Subtle Approach

Instead of directly selling your products, do a subtle approach. Inform you clients about the various benefits associated with that merchandise. You can also subtly show them how this product can make a great change in their lives.

If you inform them about certain benefits of the product which they were not aware of before, then this would help them to gain more trust in your company and you. Hence, go for subtle promotions instead of direct thrust marketing.

With the help of these simple marketing tips you can make your articles reach more number of people with less effort and in less time. It might be hard for you to carry out these tips initially, but once you practice things will become as easy as breeze.

Simple Steps To Delete Apps On iPhone

iPhone is undoubtedly one of the most popular phones today. An iPhone is a video camera, a camera phone, can send texts and receive visual voicemail, a portable media player, and a Internet client with email and web browsing capabilities, and both Wi-Fi and 3G connectivity, pretty cool, isn’t?

  • Top 5 iPhone Application a Student Must Have

With all this advance features iPhone also have many apps to use and usually people install as many apps as they can without deleting the previous apps. This make your iPhone congested, here I tell you the steps of deleting apps from iPhone.

Steps To Delete Apps on iPhone

  • To remove any apps from your iPhone press and hold your finger on the screen for a long. After a few second the application on your screens start to move and one cross mark at the top will appears on each of the apps.
  • Appearance of cross mark on each app shows the activation of deleting process.
  • Delete iPhone Apps

  • Now I guess you know what to do, just press the cross button appears on the app you wanted to remove/delete.
  • Once you are done, do not forget to come back to the home menu by pressing ‘home’ it will end the deleting process.

I hope these easy steps might help you in your daily iphoning. Let me know from you in comments.

10+ Simple Tips To Increase FriendFeed Subscribers

FriendFeed is a real-time feed aggregator that consolidates the updates from social media and social networking websites, social bookmarking websites, blogs and micro-blogging updates, as well as any other type of RSS/Atom feed.

Earlier FriendFeed announced that FriendFeed subscribers count will combine with RSS Count. For example, if you have 200 people subscribed to you on FriendFeed, and you’ve added your blog as a service on FriendFeed, now you can see those subscribers right alongside the subscriber counts from Google Reader, Bloglines, My Yahoo, and anyone else subscribed to your blog’s feed. You can check HBB’s Feeds Distribution below.

FF Count

Below I mentioned some simple tips to increase your FriendFeed Subscribers. Earlier I also shared tips to increase Twitter and Digg Followers.

#1 – Brand Your Profile : If your profile looks appealing, then visitors will easily become subscribers. Just make sure you fill all the relevant details. Make use of the vanity URL and promote yourself or your brand through it. Also keep a good profile picture.

#2 – Create FriendFeed Group : You can create a FriendFeed Group for your blog/brand and promote through it.

#3 – Write about FriendFeed : If you own a blog or website you can write about FriendFeed, and suggest your readers to subscribe.

#4 – Aggregate Your Feeds : Aggregate Twitter and many other feeds into FriendFeed to get full experience of the service.

#5 – Comments & Likes : Interaction is important On FriendFeed. Interact with fellow FF members, comment and like their statuses and posts.

Interact - FF

#6 – Be Active : Update statuses via FriendFeed, share your FF friends posts & statuses, upload photos and files and much more.

#7 – Join Some Groups : If you want to find some more subscribers, then you can join groups which interests you and interact with them.

#8 – Subscribe Them : Common and old logic which everyone knows. If you subscribe them, they’ll subscribe back. Almost works, but not 100%.

#9 – Find/Invite Friends : You can import your address books from services like Facebook, Yahoo, Hotmail, Twitter, and Gmail to see which of your friends are already using FriendFeed. You can also invite other people.

Invite Friends - FF

#10 – Make Use of FF Tools : FriendFeed has lots of tools. They provide some ways to customize your FriendFeed experience, make it a little easier, and maybe even have more fun. Check out FriendFeed Tools.

#11 – Embed FriendFeed On Your Blog : Let FriendFeed make your other websites more friendly with our embeddable widgets. Keep your friends, readers, and fans up to date with what you’re doing, or let your readers share your site’s content to FriendFeed. You can check them below.

  • Use FriendFeed Badge : Create a customized FriendFeed badge to show off the services you use and your recent FriendFeed activity.
  • “Share on FriendFeed” Link : Add this link to let your readers share content from your site on their FriendFeed.
  • Feed Widget : Share your feed on any site! Embed your feed or a room’s feed on your website or blog with the feed widget.
  • Chiclet Widget : A compact way to link your site’s visitors to your FriendFeed.
  • Status Widget : Choose to display your most recent message from your status service.
  • Real-time Widget : Share your feed in real-time on any site! Embed your feed or a group’s feed on your website or blog with the real-time widget.

If you are using FriendFeed, you can connect with HBB FriendFeed page and join HBB Group there.

HOW TO: Get Your Blog Featured On Techmeme

Techmeme is a technology news aggregator. The website has been described as “a one-page, aggregated, filtered, archiveable summary in near real-time of what is new and generating conversation”.

Techmeme works by scraping news websites and blogs, and then compiles a list of links to the most popular technology-related news of the day, which is continuously updated. The stories selected are chosen primarily by an automated process (via Wikipedia).

Techmeme

Getting featured on Techmeme as several advantages. Your blog gets good traffic and it will also get good exposure. Below I mentioned some tips and a WordPress plugin to help your articles to get featured on Techmeme easily.

ALSO RECOMMENDED : HOW TO: Get Your Site Featured In Google News


Some Tips To Get Featured :

#1 – Always produce original content with descriptive titles. Give some link love to Techmeme, which drives some traffic.

#2 – If you have written or published an unique and different kind of article, like Mark Zuckerberg (CEO, Facebook) went to a local barber shop. Then you can send an email directly to the Techmeme editors at editorial@techmeme.com. They will be surely interested! 😀

#3 – If you are re-blogging something, like linking to a news story, then chances are pretty less. The editorial team will rarely include you in Techmeme. Meanwhile, if you can provide some unique context that is missing from the current Techmeme conversation, you can get included.

#4 – If your blog/website is already indexed by Techmeme, then you don’t need to work very hard to get onto Techmeme. Just do your usual blogging stuffs. Here the chances are pretty high that your article will automatically become part of the relevant conversation happening at Techmeme.

# 5 – Follow TechmemeFH or Techmeme for your sake!! Also recommended to follow Gabe Rivera, the guy behind Techmeme.

#6 – To send a tip to Techmeme, just include “Tip @Techmeme” or “Tip @TechmemeFH” in your message along with the URL of the news story you’d like to appear. Check the below image for example :

HellBlog Techmeme

Note : If you were the first person to tip Techmeme about a story url, your Twitter id will be credited on the homepage of Techmeme if the story is posted. The credit will appear beneath the posted headline, after “Discussion” links. Look for the word “Thanks”:

techmemethanksnoah

Want to know what Gabe recommends?

My recommendations? First, focus on the content. Break news or write original analysis, and do so clearly and concisely, always careful to provide real value to new and existing readers. And use descriptive titles. Second, enable discovery of your post. If necessary, though emails, links, trackbacks, IMs, etc.

And here is the link love part, mentioned #1.

Now if your blog or news article sends a moderate level of traffic to one of my sites, it will be evaluated for inclusion.


Keep “Suggest To Techmeme” Button/Link On Your Blog

If you are using a WordPress blog, then you can easily use a to keep “Suggest To Techmeme” button on your blog posts. – Download Plugin Here.

Have you tried these tips? Do you know any other tip? Please share it in the comments!

3 Simple Steps To Find Your Online Job

I would say that, the only Industry which was not hit by the recent recession is the Online Industry, hope you all will acknowledge me in this regard. I was also one of the victims of Recession which terribly made a blow on my head when I finished the graduation but I got hands from the online jobs. There are loads of freelancing opportunities these days and I have seen many working full time online as well. Blogging has also become a good way to make money these days. I have seen so many people getting struck with the same online job for months and years together. When I inquired them about this most of the answers was “we are not sure of what to do next”. This sounded strange to me so then I decided to post an article about how to proceed to the next online job from the current position.

#1 – Network

This is the most needed one whether you search online of an offline job. Make a network and make it as much as huge it is possible. Social Networking can make the things happen for you actively participate in big social networks like LinkedIn. Try to use this type of social networking sites more and more drink the juices that they give. Search the employers in the sites and post your online resume. (Check out the 3rd point for resume).


#2 Cover Letter

Next step is creating a good cover letter which will speak more to your employer than you. Do not leave building up your network when you prepare a cover letter for you. I know creating a cover letter will be a tough job but you can refer source or ask experts to craft a beautiful one for you.

Here are some things which you must look when creating a cover letter,

Alignment : This is important as an unaligned cover letter gives you a better chance of rejection. Use a good professional font, Arial will do. Do not forget to maintain the size of the font as anything above than 12 can make your cover letter look ugly.

Grammar & Spelling : This is vital as well. Make sure you have written everything in perfect grammar with 0% spelling mistakes. People never ever tolerate spelling mistakes, this will also project you as a lethargic candidate.

Length : Always have an eye on this as a long cover letter is bad. Make sure to tell all the information needed but not too long.
Content: This is the most important of all as always content is the king. Try to express your creativity in creating it as most people love creativity. Do not copy others content as it may lose your uniqueness. Try to say your positive points and why they want to hire you.


#3 Resume

This is the most important part that you need to focus on. Your resume should speak everything what you intend to do. As I said already do not copy things from other resumes as it will decrease your uniqueness and the confidence on you as well. I have heard from experts that a creative resume will always help in getting jobs so make it creative. Creative can be like changing the old fashioned resume, the way it is written, things mentioned in the resume or anything which you feel is creative. Try to convince the employer with all your positive points but make sure the length is not too much.

Hope you all like it!!

Share your thoughts via comments!!

Easy Steps For Creating A Torrent File

Recently my friend wanted to get some files from my system. They were about 100-150 MB. We both know it will take years to send these files through Yahoo! Messenger, MSN or any other service. File Transfer really sucks there. I never thought about creating a torrent file. Many people know how to download a torrent, but they don’t know how to create them. The latter is very easy like the former. Many prefer this type of transferring because you can share this with many people. Let us discuss the steps for creating the smart way for transferring files. Let it be a couple of pictures, a farewell day video etc.

Note :

  • The tracker identifies the network location of each client either uploading or downloading the P2P file associated with a torrent. It notifies the client of the P2P file location (that is normally on a different, remote server).
  • A private tracker is a tracker which requires registration before you can use this service. Such trackers usually have a high amount of seeds, because users get banned if their ratio is too low.

Creating a torrrent file in Common BitTorrent clients

utorrent11. File | Create new Torrent or Press Ctrl + N

  1. Select the desired files / or directories
  2. Trackers :  You can use one or more trackers here. But one is required.

These are the preferred trackers :

http://open.tracker.thepiratebay.org/announce
http://www.torrent-downloads.to:2710/announce
http://denis.stalker.h3q.com:6969/announce
udp://denis.stalker.h3q.com:6969/announce
http://www.sumotracker.com/announce

Put any one of this in the tracker box.

  1. Do not tick the private torrent box unless you are using a private tracker.
  • Save the torrent. Thats all. Simple na ? 😛

  • vuze1. File | New Torrent or Press Ctrl + N

    1. Tick Use an external tracker.

    The case varies if you are using a private tracker.

    These are the preferred trackers :

    http://tracker.prq.to/announce
    http://inferno.demonoid.com:3389/announce
    http://tracker.bt-chat.com/announce
    http://tracker.zerotracker.com:2710/announce

    Put any one of these in the tracker box

    1. Select single file or dicectory and click Next
  • Point to the file or directory you want to share and click Next

  • Do not tick Private torrent

  • Do tick allow Decentralized tracking

  • Save the torrent

  • BitComet1. File | Create Torrent or Press Ctrl + N

    2. Select the files and or directories

    3. Select “Enable public DHT network” from the dropdown list

    Note : By this you can be your own tracker if in case the public tracker goes down.

    4. Tracker server and DHT node list

    These are the preferred trackers :

    http://open.tracker.thepiratebay.org/announce
    http://www.torrent-downloads.to:2710/announce
    http://denis.stalker.h3q.com:6969/announce
    udp://denis.stalker.h3q.com:6969/announce
    http://www.sumotracker.com/announce

    Put any one of these in the tracker box

    1. Save the torrent