Use Google’s Disavow Links Tool To Avoid Panda & Penguin Smack Downs

A lot has been happening on the Google front over the last couple of months – especially when it comes to backlinks. With the Panda and Penguin updates now in full swing, it has become more important than ever that your backlinks come from sources that are above board and unimpeachable.

In short that means no paid links, no links from link farms, no ‘spam’ links, and no links from websites with low quality content. Unfortunately, many websites out there do have links from dubious sources – maybe because of some SEO service that they hired that decided a link spam was the best way to get fast results, or maybe because of sabotage by their competitors.

Whatever the case, if you’ve received a message through Google’s Webmaster Tools regarding ‘unnatural links’ pointing to your website or even if you just want to be safe – this new disavow links tool is absolutely essential.

What Does It Do?

Long story short, the Google Disavow Links Tool allows you to tell Google that you are not responsible for those dubious links and provide them with a list of the links that you’d like to be ignored completely.

Just to clarify, by ‘ignored completely’ this means that you won’t get any value from the links but they won’t be counted against you either and so you’ll avoid a Panda or Penguin smack down.

As useful as the new tool is, it is not meant to be the first port of call when you discover that there are some dodgy links pointing to your website. Instead, Google would like you to try to remove any backlinks that you do not like manually – before using the disavow tool as a final resort.

How To Use This Tool?

To disavow links properly while keeping in mind that it should be the last possible option – here’s the best way to use it:

  •  Find the ‘Links to Your Site’ section in Google Webmaster Tools (it should be under the ‘Traffic’ menu).
  • links to site web tools

  • Once there, download a list of the pages linking to your site by heading over to ‘Who Links the Most’ and then ‘More’.
  • download lists web tools

  •  Go over the links and scrutinize them for any websites that may be suspect.
  •  Attempt to contact those websites and have them take down the backlinks in question.
  •  List down all the websites that do not take down your links after a reasonable amount of time has passed (a couple of weeks should be enough).
  •  Upload the list via the Google Disavow Links Tool.
  • disavow links

    upload disavow links

The format is straightforward. You just need to upload a plain text file with one URL per line. This is an example taken from Official Google Webmasters Central Blog:

# Contacted owner of on 7/1/2012 to

ask for link removal but got no response
# Owner of removed most links, but missed these

Once that is done, you should be protected from any backlash due to the potentially dodgy links that you uncovered.

Chances are you may have noticed that the hardest part of this entire process is actually investigating and analyzing your backlinks to discover which ones are dubious. It may take time to do so, especially for websites that have hundreds or even thousands of backlinks, but in the long run it is definitely preferable to being on the wrong end of Panda or Penguin.

This article is written by Akshay Jain. He represents All Covered, making business processes simple and affordable. You would like to read Paid Links Aren’t Entirely Dead – Yet! written by Akshay on HBB.

Why The Google Penguin Update Is Good For SEO?

Penguin and Panda UpdateSearch Engine Optimization (SEO) has been more of a debacle than a battlefield over the past decade since everyone wishes to be numero uno in Google – a feat that one million businesses are willing to tackle at any price or unethical practice. That is, magically, until Google Penguin came trotting down seemingly from nowhere and, in the middle of the night, whacked 1/3 of the internet’s websites for plagiarized content. That June evening changed the world forever and many have Navneet Panda – the engineering guru behind the mass content sweep – to thank for the dubious honors.

Webmasters wept. Amazon was affected, too. And the scramble back to the SEO drawing board ensued. To many, SEO would now be either costly, or impossible. To the sensible few who understand true optimization efforts fall into the hands of authoritative websites, SEO just became easier than ever.

We now tackle the exploratory, and positivity, behind the Penguin thrashing and how SEM professionals can now benefit from content and link farms’ penalization, and what to expect when Penguin’s close cousin, Google Panda, comes back to sweep again.

Content Can Live Forever

Verbiage chauvinists who believe spun content in mass quantities will win authoritative love have now been put in place.  Using LSI (latent semantic indexing) for content creation, implementing keyword co-occurrences for algorithmic synchronicity and making sure keywords are adequately used without spamming can now resonate as it should thanks to closer algorithmic inspection of content across domains, site pages and the likes. Provided your content is date stamped or indexed first through the search engines, anyone now copying even a sentence of your precious voice will be penalized heavily since Google can now detect writing styles better than before.  Mixed with socialization, visitor saturation and internal linking, and the content that used to rank behind content farms will now rise above, allowing natural organic rankings to erupt as Google originally intended to happen.

Remember when people flocked to print versions of WSJ, NYT, Washington Post or Chicago Tribune because of excellent content? That trend is now prevalent once again in our digitally competitive generation which now makes the scramble for innovative, edgy, demented or even hysterical content production more exciting than before, especially since LSI and semantic connectivity are becoming more popularly used by intelligent freelance writing professionals across the globe.

Backlinks Can Be Rewarded

Trickery in the form of FFA (Free for all) link farms, automated link building and comment links have plagued ethical SEM professionals for years since it takes away from natural backlinking which is what is considered ‘gold’ to any business or blog. Now that comment spam and automated links are scoffed, article production can commence without interruption, allowing other websites who share your affinity, or simply appreciate your work, to naturally link your content to theirs. To put bluntly, if you’re spending your time writing 1 article twenty different ways, you’ll never receive naturalization in reciprocal links; should you spend the time and effort to construct how-to’s, top “x” articles or nifty infographics, you’ll become noticed tenfold in post-Penguin algorithmic standards.

SEO Fairness Can Prevail

Aside from daily SEO activities, another headache that search engine professionals must contend with is the ever changing world of ethical and plausible marketing standards. Throw reputation management and Social Media into the mix, and it literally takes two men, or more, to correctly optimize websites, even post-Penguin. Now throw millions of renegade link builders who perceive old school ways still to work, or uniquely twisting the new Penguin update to their favor, and building honest content sites for clients becomes more than most can handle. Thanks to this update, and the many ensuing updates expected before the year’s end, honesty can prevail once again when link building comes across the plates of professionals. Productivity can increase, better content can be produced and natural attraction of websites can continue to thrive while placing keyword-rich websites in the order they deserve to be in. Finally, Google engineers have become levelheaded in their approach towards favoring hard work instead of unnatural link strength as days before.

All told, every business can now receive their fair shake when spending hard-earned or invested dollars into marketing campaigns that used to go bust.

Humans Finally Can Beat Mr. Roboto

Much like the song depicted in the heading, ‘Kilroy’ was an innovation – and center of controversy – during an era the Japanese were experimenting with cybernetics. The fear loomed that it would take over humanity, much in the same manner Google began taking over websites through inaccurate crawling mechanisms. Now that Mr. Navneet decided to favor humans again, naturally created links, content, and crawler methodologies are hitting on all cylinders, meaning correctly optimized content, social media integration and website engagement will be the naturally authoritative and elusive ranking factors instead of who has the most links, keywords and inflated traffic counters. When machines finally become more adept to human understanding, the learning curve increases while chicaneries performed by illegitimate link builders decrease dramatically, making the SEO playground fair and more humanlike. Chalk one up for the human genome, SEM pros.

Bounce Rates Will Drop

If you’ve ever visited a website where the content seemed spun, poorly written or popups plague your monitor, you can thank those illicit link baiters and content farmers who believed they’d draw visitor engagement through basically throwing up websites overnight and building massive comment links to boost popularity. This made search engine pros fight twice as hard to keep visitor engagement on their own sites. Since these poorly scripted sites will now become meaningless, bounce rates can be reduced and make reading, concurring with and acting upon analytical data more simplistic than days of old. Efforts can slow down, saving companies money in maintaining expensive AdWords accounts which were necessary pre-Penguin.

Keyword Costs Start Dropping

Popularly searched and high competition or costing keywords come to pass for two different reasons:

1) Because the trend or topic is so hot that demand for ranking the keyword skyrockets

2) Because 500 renegade link builders are stuffed into an office forcing lower costing keywords to increase in value.  

Since nobody really want to try ranking for “cat” or “boat” anymore with Wikipedia being number one for virtually every definition, long tail keywords were beginning to inflate beyond affordability pre-Penguin. Now that many link skyrocketing tactics have been partially shut down or completely ameliorated, prices per click are again falling back into the ethical businessmen’s favor, making SEO budgets easier to control and afford.

SEO Life Is Finally Good

Although we’re not fully abreast in our fight for SEO equality, the Panda-Penguin tandem has evolved to create barriers against optimization foolery. There is still plenty of fighting, tweaking, crawling and content realization to make the professional SEM’s work much easier while fighting back practices that have previously harmed ethical businesses that’d spend thousands monthly to rank their perfect content and gently used keywords. Sure, many updates are sure to come, more websites will feel claps of proverbial ranking thunder resonate through their illegitimate practices and keyword prices will surely drop; for now, however, we’ll praise the efforts of Navneet and enjoy the SEM good life for now. That is, however, until the new ranking irrationalities are unleashed by money thirsty marketing bandits.

This article is written by Tim Wilson. He works as content manager at HostPapa, a website hosting company serving over 100,000 customers around the world.

Unnatural Activity Of Twitter Gives You Penalty Like Panda, Penguin In Future!

Twitter PenaltySocial Media Optimization (SMO) is now forcefully using in corporate world. And People are addicted to Social Sites like Twitter, Facebook, Google Plus, Pinterest and etc.

But here I am talking about Twitter. There are millions of people using Twitter everyday to get traffic, find friends, build network and also for good Business. Daily I am also using Twitter but when I am seeing some people’s activity on Twitter don’t mind but they looks like spammer. I have number of reason why they are spammer and few of reason I am sharing here. If you will not Follow this reason you will get amazing result in social media.

I thought that Social Media Platform will take step against spammers as recently Google has take big steps against seo spammers.

List of Spamming Technique in Twitter

Direct Message:

When I follow someone immediately I got DM that “thanks for follow” also something marketing message that “download free song” or something else. But I personally think that when you automated something then it’s a first bad sign of social media.

You can send that person DM but not in automated way wait for sometime and manually start process. Social Media platform helps us to make relationship. Remember one thing that treat social media as your child baby always you will get success.

Auto Follow:

There are number of Twitter Profile which has number of followers but most of profile has increase followers through different tools. Use tools are not bad things but use tools for increase Twitter followers are really bad things. Its looks like you are doing social media as aggressive link building.

My advice is that follower’s ratio must be 1:1.

“Hashtag” is Black Hat Command

If you are using Hashtag in limited use then it is white hat command but using it twice or more in tweets it’s definitely spamming.

Example of Spamming Tweets:

“Good SEO Tips – #seo #tips #india #linkbuilding“

I thought that it’s definitely spamming. If you are thinking that number of persons will follow you so I’m Sorry. It’s your wrong thinking. A best tip is that your tweets will be short, descriptive and with limited Hashtag so people will follow you.

Tweeting Fake Jokes, Quotes in Corporate Twitter Account:

Sometimes I am watching in Twitter that some big automobile company tweets some joke our love quotes in his company Twitter account. He thought that if he posted this type of tweets and people will follow him. But I will give you advise that when you will post this type of tweets so 100% your followers count will reduce.

Post only relevant thing in Professional Twitter Account.

Shooting Bulk Tweets:

If you are shooting 15 Tweets from Air Gun at the same moment what will happen? If you are thinking that this type of activity make people live in your profile so you are doing wrong thinking. But it will kill people. People will unfollow you.

I recommend to all Twitter lovers that do activity on Twitter with love is good for all but if you doing activity aggressive its really headache and looks like you are spammer.

Panda Cannot Read English, Please Stop Talking Rubbish

When your blog gets interrupted by the vicious Panda, you like the rest of other bloggers put the blame squarely on the writers for all the mishap. Probably, you have made some contributions that have made your website an easy prey of an algo update from the house of Google, code named as Google Panda update. You simply cannot make me believe that an algo update like Panda have made the Googlebot powerful enough to judge the quality of the content. The world is still not such a great place. So, the concept of Panda checking the quality of the content manually is just a complete shit. So, you might be wondering what could have made your blog penalized if the quality of content is not such a decisive factor. The answer is not that straightforward and therefore, here I am going to share some probable reasons that could have incurred the wrath of the peace loving Panda:

Google Panda

Copy Content: Now I am not another dumb blogger. I know your blog does not contain a single duplicate article and you have never entertained such rubbishes. But are you damn sure that scrapper websites are not copying and pasting the same articles and thus creating almost hundreds of duplicate versions? Probably you are not. However, you could defend yourself by saying that you have got nothing to do with the scraper sites and it is the job of Google-bot to solve this issue. You are 100% correct but the problem is that the real world is seldom like this. Sometimes, Google-bot may fail to figure out who is copying whom. So, better safe than sorry. You should voluntarily bring this matter to Google’s notice by marking it as SPAM or just file DMCA and it will take down those scrapper websites from Google’s index.

Keyword Specific Content: Yes, I know it is hard to resist the idea of writing some keywords centric articles as they drive huge traffic to your website. But this has its own share of shortcomings. Having too many keywords centric articles are definitely a worrying sign. My assumption is when you are writing too many keywords centric articles, your blog come under the radar of Google. For say, if your blog has articles like these –

1) Great carpet cleaning services in Sydney

2) Awesome carpet cleaning business ideas in Melbourne

You are just inviting a penalty because either you are trying to boost the ranking of your website with those keywords or you are trying to earn some extra cash from Google Adsense.

Off topic Content: There are some bloggers who are always trying to squeeze out as much money from their blogs as possible and for that they do not mind posting random articles with paid links pointing to sites that are not at all related to the theme of the blog. You can find links of Poker, Viagra etc in those blogs and if this is not enough, they do not mind posting irrelevant articles in their websites. These types of blogs are easy prey of Panda. Do not make your blog an easy prey and for that reason you should not indulge in the luxury of posting irrelevant articles on your blog.

Thin Content: I am not ruling out the concept of having duplicate content can make your website penalized by Panda. Yes, there are still some chances of being scrapped out by Panda if your posts are totally rubbish and stuffed with innumerable keywords. Make your website content at least readable and make the content primarily for the users and not for the search engines and you would not have to fear Panda.

This article is written by Michael Evans. He is a passionate bloggers and he also contributes to a leading Web Design Library.

Google Penguin Update: How You Can Survive?

Google PenguinWebmasters and Bloggers have not even finished wiping their tears because of the recent Google Panda effect, I guess now it is time for them to buy two hand kerchiefs. Google has introduced another new update for so-called better search results and they named it as “Penguin”. I guess only Google can make me hate/love these animals without knowing much about them. Google Penguin update targeted at webspam.

They have clearly mentioned that the change will decrease rankings for sites that violates Google’s existing quality guidelines. We have elaborated some existing guidelines and other essentials tips to survive Google Penguin update. You can see them below and if you have any issues, feel free to comment using the comment form below the article.

1. Avoid Hidden Text or Hidden Links on your Blog

Ok, to make it more simple, if you present text, link or any information to search engines differently than to visitors, then they are called as Hidden Text or Hidden Link. That is a bad practice and your site could be easily penalized for that. Normally people use CSS to make them as small as possible. Some even make the font size smaller directly.

Things You Should Avoid:

  • Using white text on a white background.
  • Including text behind an image
  • Using CSS to hide text
  • Setting the font size to 0

2. Use Good Keyword Density On Your Blog Posts

If you want to write SEO Rich Posts then you need to concentrate on your Keyword Density. If it is not proper then you’ll end up messing your entire blog post.

Google Toolbar - Keyword Density

What is Keyword Density?

Keyword density is a measure of how often a keyword or keyword phrase is used in your web page. Also Google uses this to determine how relevant your web site is in a search. The standard keyword density will help your website to achieve higher search engine positions.

You can use Google Toolbar to analyze Keyword Density. Normally you should have 3% to 4% Keyword Density, but try to make it around 2% for better results.

3. Avoid Keyword Stuffing/Cloaking/Spamming

Keyword Stuffing is another unethical SEO practice done by some webmasters using keywords. They use more than enough keywords inside the post to get more exposure in search engines, but actually they won’t. Search engines like Google can easily identify such practices and thus resulting in penalization. Even you might have accidentally used more keywords inside your blog post, so it is better to proofread them before publishing.

You can refer the above tip (#2) about Keyword Density, maintain that to keep your post clean. Also don’t use irrelevant keywords inside your post. The keywords you mention should be related to your blog post in one way or another.

4. Don’t send automated queries to Google

You should not send automated queries to any search engine. People normally use some sort of software to automate such queries thinking that it will result in Good SEO.

Taken from Google Webmaster Tools [Content Guidelines]

Google’s Terms of Service do not allow the sending of automated queries of any sort to our system without express permission in advance from Google. Sending automated queries absorbs resources and includes using any software (such as WebPosition Gold™) to send automated queries to Google to determine how a website or webpage ranks in Google search results for various queries.

You should not make your blog work with unauthorized computer programs to submit pages, check rankings, analyze, etc.

5. Avoid Duplicate Content: Multiple pages, Subdomains, or domains

If you want to prevent your blog from becoming a scrapper site then you should avoid duplicate content.

What Could Also Be Duplicate Content

  • Discussion forums that can generate both regular and stripped-down pages targeted at mobile devices.
  • Store items shown or linked via multiple distinct URLs.
  • Printer-only versions of web pages

To avoid these issues you can indicate your preferred URL to Google by Canonicalization. You can also minimize similar content and use 301 redirects to avoid this issue. Also don’t forget to tell Google (via Webmaster Tools) how you want your site to be indexed, like or (example).

Also if you are accepting guest posts then check whether they are genuine or copied posts.

6. Don’t create Pages with Malicious Behavior

Malicious Behavior in the sense, it could include phishing or installing viruses (check Symptoms of Virus), trojans, or other badware which potentially harms search engines and your visitor’s computer. Google hates it and penalizes it without further action.

Suppose if you have a page with pop ups and scripts that could install any harmful software with or without permission into your visitor’s computer, then that could be a bad strategy and you should delete those pages before Google does something to your site.

7. Don’t Use Doorway Pages To Impress Search Engines

Some webmasters create poor quality pages for targeting specific keyword or phrase. They are often called as “Doorway Pages”. Normally such pages frustrate users and also funnels them to a single destination using cloaking or some other black hat SEO techniques. It violates Webmaster Guidelines.

Doorway pages normally have Auto-generated content or scrapped content and are not essential for any kind of users.

Doorway pages are web pages that are created for spamdexing, this is, for spamming the index of a search engine by inserting results for particular phrases with the purpose of sending visitors to a different page. They are also known as bridge pages, portal pages, jump pages, gateway pages, entry pages and by other names. Doorway pages that redirect visitors without their knowledge use some form of cloaking. (via Wikipedia)

8. Avoid Affiliate Marketing Until You Have Good Content

They also want your site to have good and original content if you want to participate in Affiliate Marketing. Your blog should not have scrap content and also auto-generated content (which auto blogs normally does).

What is Affiliate Marketing?

Affiliate marketing is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought about by the affiliate’s own marketing efforts. (via Wikipedia)

Your site should have enough promising content for your readers to consider the Affiliate products from your site. If your site is not yet for Affiliate Marketing or your site has no valuable readers, then you can quit it and try some other SEO strategies for making money with your blog.

9. Avoid Black Hat Link Building Techniques

This Google Penguin update is mostly targeted at Webspam, so that they can reward high quality websites. So I guess they’ll be penalizing links and sites which affects or differs from the context of the main page. So before you build links for your blog, check the quality of the link partners.

Earlier Google penalized blog networks and gave a penalty to non-contextual backlinks, so you need to be very careful about link building. Don’t forget your Article Linking Strategy should not distract readers. Penguin will affect your Backlinking Strategy if you are not playing it well.

You should also consider Organic Link Building, it will help you get wider search engine exposure and drive targeted traffic to your business. An organic link is a link from someone else’s site with or without an explicit agreement to exchange links.

Some Decent Link Building Tips:

  • 5 Essential Ways To Build Links For Your Blog
  • 11 Super Cool Myths of Link Building Busted

10. Avoid Buying/Using Cheap SEO Services

Bad and Cheap SEO services normally give you black hat search engine optimization for your site which is against Google’s Policy for better results. They will have poor link building services and it will result in excess backlinks.

Usually they’ll have packages which includes excess do-follow links, Wikipedia links, .edu backlinks, etc for less price. But the results are not worth it. To be frank, you don’t need to rely on such SEO services if you can manage some time and apply basic SEO tips. If you end up with bad SEO Mistakes then it is hard to recover.

Learn More Here : Why You Need To Be Careful While Going For Cheap SEO Services

Google Penguin Update: Feedback/Recovery Form

If you think your site was affected by the “Penguin” webspam algorithm update on April 24th, 2012, (P.S. you can check your Google Analytics stats for reference) and you feel that your site should not been affected, you can fill out this form to inform Google it is a mistake.

You can also checkout Google Webmaster Tools – Reconsideration Request if you feel Google is not indexing or considering your site properly.

If your Site Traffic is going down because of Panda, then check these:

  • Google Panda Penalty: Why Your Site Traffic Is Going Down
  • Top 3 Ways Blogs Can Fight Google Panda Update
  • 3 Off-Page SEO Techniques Killed By Google Panda

Are you affected by this Google Penguin Update? What are the steps you have taken for this? Kindly share your experience in the comments below.

Importance Of Article Directories In SEO – Kickass Panda Strategies

SEO and Google PandaArticle directories are playing as a major part of SEO link building strategies over years. It is a place where various authors and website owners publish their articles on various article submission sites related to express categories. There are thousands of such directories, out of which Ezinearticles, ArticleDashboard, Goarticles, Sooperarticles, etc., are some of the best directories that are available. These article directories are filled with thousands of such articles related to each category.

The article that goes to article directories need not be written by professionals; it can also be written by beginner level writers. Many of the webmasters prefer automated submission tool, which helps in spreading the given article in hundreds of different article directories.

Out of those thousands of article directories, some of them are paid ones and some of them are free. Many times, paid directories make sure that those articles are submitted to other relevant directories too, while you can’t expect too much out of the free services.

The main purpose of posting articles in article directories is that we can generate backlinks for our site and depending upon the article directory we can get traffic to our websites, which in turn helps in building the website reputation. This way, you can get more chances of getting ranked in Google’s first page. Later, professionals started calling it as Article Marketing strategy. Well Article Marketing is not just mass posting on these Directories, but yea it is one of the major part of Article Marketing.

Google, has been really severe on these Article Directories over past few months. Most of the low quality directories have been de-indexed which lead to loss of SERPs for most of the webmasters who gained links from these sites. Technically, Google named this latest Algorithm as Google Panda – that which slashed hundreds and thousands of low quality and no use websites.

Before Panda, for those folks who write articles or content and use them as a tool or medium to earn some money, the directories enable the blogs to run on auto pilot. Even we have used RSS feeds, it makes blogging a risk-free task for the blogger, but the Search Engines have started taking some serious measures on these Blackhat techniques.

Many of the article directories have a closed focus on few of the audiences for some particular topics, though they serve for various categories. Sometimes, these directories give more importance for that niche like Marketing, Online Money Making, Technology and Computers or something like Health tips. You can see, that many web-masters or self-claimed SEO experts are considering that backlinks from Article Directories have no impact currently, because of Google Panda. If you are one among them, you are travelling in a wrong path. The Article Directories still deserve the respect from Search Engines as they always had, as it is one of the major technique to build backlinks.

But, the respect has been limited by Search Engines. They respect your links from Authority Directories, instead of getting links from crappy directories. I have personally tested this.

I’ve considered a couple of keywords (with similar traffic and same competition) for my 4 year Domain. For my first keyword, I’ve submitted an article at Ezine articles, Sooperarticles, Articledashboard and Goarticles with 1 link/submission, while for my second keyword I’ve spunned an article and shooted that into 200+ Article Directories with minimum of Page Rank 1+ (instant approval directories). I’ve checked the rankings for both keywords after a week.

  • 1st keyword – SERP improved by 700%
  • 2nd keyword – SERP improved by 37%

So, it is proved that getting links from High Quality sources will always help instead of getting hundreds of crappy links.

Benefits of Article Directories

Below are 5 most important benefits you get from article directories:

  • Build great backlinks
  • Customize your anchor text
  • Get syndicated with in no time
  • Build status and name recognition
  • Gain Traffic

Using the Right Directories

Having seen the importance of article directories in SEO process, it’s time to take a look at the noteworthy ones; here are our top 6 contenders, that definitely help you to rank higher –

  • Ezinearticles
  • GoArticles
  • Amazines
  • SooperArticles
  • ArticleDashboard
  • Articlesalley

Don’t Spread Dupe Content

Rather than submitting an article across 20 sources, it’d be a wiser idea to spin it as many times, as the number of copies that wish to submit across the various article directories.

Only EzineArticles and some of the top article marketing directories don’t accept dupe content, while others do… But, you’ll need to understand that submitting copies of a particular article, to hundreds of directories won’t help!

The Webmasters, must keep in mind that, getting backlinks is not just the goal, you need to make sure that all your backlinks gets indexed in Search Engines and that is what exactly counts. It is also estimated that only 40% of backlinks gets indexed on an average and most of your backlinks will stay unnoticed. So, posting articles on authority websites where the crawl rate is high, helps you in many ways.

This article is written by Siddartha Thota. He works as SEM for Cordell Estimator V4 which is one of the best construction estimator software.

Top 3 Ways Blogs Can Fight Google Panda Update

I've come for your content.

Bloggers and blog administrators are at least a little search engine savvy so most of you already know a lot about the Google Panda update and its importance.  With this in mind I’ll simply summarize what Panda is at a high level. Google uses algorithms to define where web pages show up in the search list for different keywords.  Panda is an algorithm Google put in place to remove pages with poor quality content.  Pages with only a few unique words on them, pages with more advertising than original content, and pages with duplicate content reprinted from another site are all targeted by Panda and penalized according to the perceived severity of the page.

This change was intended to help Google filter out what they consider low quality sites such as content farms and sites that just crawl the web and grab up as much random junk as they can and cram it all in one place only to cover it in advertising.  For the most part Panda did a fantastic job removing these types of sites from the top ten search positions.  Some legitimate pages got mauled by Panda along the way, but with such a sweeping change this was too be expected.  So how do you avoid enraging the Panda?  Here are the top 5 ways to stay clear of Panda and offer your readers something they really want to read.

1. Spell Check Everything

Spell checking sounds trivial but it’s not.  When Google is grading content on a site for quality correct spelling does come into play.  Poor spelling may not be a crushing blow but it does count and it’s easy to fix.  This is more important to keep in mind for site administrators than individual bloggers.  We can all check our own work, but the admins are responsible for several authors, possible thousands.  Most blogging software has built in spellcheckers but having a human being give every page the once over can be very important.  If two articles of equal quality are fighting it out for a top position it would be a shame to lose a spot due to misspellings.

2. Fix all Duplicate Content

If two or more pages have the same data on them they are duplicate content.  This isn’t hard to grasp by any means.  There are many different kinds of duplicate content such as true, near, cross-domain, and more.  All of these are interesting but the fact of the matter is you want the data on any of your pages to be unique to not only your site, but any site on the Internet.  This is incredibly important and can’t be stressed enough.  Duplicate content will bring down the Panda and it can take a long time to get it off.

This doesn’t mean two articles can’t be about the same subject of course.  There are thousands of articles about every topic imaginable on the Internet but what is important here is the presentation of the ideas.  Don’t just throw up an article you found by changing a few words here and there.  Google is smart and will know what’s going on.  Offering a similar article reimagined in your own words with new ideas is the way to go.

Just because you are careful about duplicate content doesn’t mean everyone else is.  You may think you have no dupes when you actually have hundreds.  It’s unfortunate but possible that another site copied your content and published it.  Google may have difficulty discerning where the article originated and it’s possible that the dupe could hurt an innocent site.  There are methods to help reduce the chances of this happening in the future but the best short term plan is to rewrite anything that was duped now and guard against this in the future. is a great tool to use in order to locate any duplicate content.

3. Remove Shallow Content 

What shallow content is can be very subjective but Panda hates it so you have to deal with it.  This can be more of a concern with users of blog templates as the template can dominate the page with a tiny but of unique content hidden somewhere.  It looks like a full page but Google won’t see it that way.  If enough shallow pages pile up on a site it will get penalized by Google.  A good way to identify shallow content is if there is more advertising and links to other locations than content, it’s shallow.

It is a good rule of thumb that many site owners use that any page must have at least 500 words of unique content on it.  This is a good minimum but in most cases more is better.  Not more random words mind you, but more information on the given topic that will keep people reading.  A good method of fixing this issue without throwing out a bunch of content is to combine similar content into larger articles.  This is a good way to add depth to a page without having to lose anything.  As outlined above you may want to rewrite the whole article anyway to avoid duplicate content.

The above changes should bring about positive change even if Panda isn’t pounding on your door right now.  Google looks at user signals like time on site, how many pages were visited, how many clicks occurred, and where the user went after leaving your site.  Some user signals can only be measured by Google.  These are how many users blocked your site or simply hit the back button after reaching you.  The above changes can keep users engaged longer thus improving your signals to Google and keeping the Panda at bay.

This article is written by Jon T. Norwood. He is a managing partner at Bank Card Finder, a site that allows users to get accurate personal finance information.

4 SEO Techniques That Works After Google Panda

SEO and Google PandaAfter introduction of Google Panda the whole algorithm of Google Indexing system changed. Now the top rankings cannot be achieved by using all the earlier techniques. So you need to work with only some techniques that still works. Remember that traffic from search engines is very important because each and every person searches his need using the search engines and Google is one of the top search engines. So SEO of your blog is very important because only then you will get the good rankings in the search results. But if you don’t optimize your blog then your links will get bad rankings and then we all know that no one will go to the 9th or 10th page of the search results to fulfill his need. So here I would reflect those techniques that works After Panda..

1. Originality and Uniqueness in Writing

If you are having original content on your blog then you are going to be indexed by google with better rankings and if you have unique contents than you are going to get the top ranking for sure. But let me tell here that the blogs with duplicate contents will not get good rankings in the search results.

Useful :

  • 5 Useful Tips To Create Unique & Authoritative Blog
  • HOW TO: Brand Your Blog With Unique Content
  • 5 Ways You Can Get Fresh Content Inspiration

2. Moderately Use Keywords

While naming your articles or setting the links you should always remember to use those keywords which are mostly typed by people in the search engines because only then they will get the link to your blog. But while doing this you should remember that there is always competition in selecting keywords between many blogs. Hence you should use those only keywords that are moderately used because then there will be less competition with those keywords.

3. Submitting to Search Engines

While submitting your blog links to search sites or directories remember two things. First you should submit your blog links only to good directories like DMOZ, Google, etc and the second thing is that your bog posts should not contain any low quality links. You can check this article – HOW TO: Get Listed on DMOZ.

Remember that Few low quality links can effect the whole blog.

4. PR backlinks from Top Ranking sites.

To get good ranking in Google search results you can try this. You can start guest blogging to get backlinks to your bog. To get backlinks you just need to add a link of your blog to the guest article. This will help you in getting good rankings as your links are now coming from a blog which ranks high in the search results. By this method you are going to get huge traffic as well. To write for HellBound Bloggers (HBB) kindly check this.

Try out these techniques and after a short span of time you will see that your blog links are ranking high in the search results.

Do share with us if you know some better techniques to achieve better ranking in search results..

This article has been written by Avi Jit. He owns SkyHiTBloG -a blog that talks about blogging and technology in a unique way. If you want to write for us, kindly check this.

Google Panda Penalty: Why Your Site Traffic Is Going Down

Google Panda PenaltyGoogle Panda penalty is one of the most talked term in Blog-sphere from last 9 months and we have seen lots of iteration in Panda. Now, when Panda was first released in Feb 2011, my blog traffic was slightly hurt and Panda being a new thing, I completely ignored it. Situation become worse when traffic went down from  18000/day to 4000. And in blogging, losing this much of traffic is like losing a fortune.

Last month in a bloggers meet, I met few pro-bloggers from India and one of the hot discussion topic was Google Panda Penalty. The sad part was, most of them were taking SEO and panda non-seriously, and none of them showed interest to fix it and recover from Panda. Many of them were like it’s just a tweak and with time, this will be fixed.  My answer: Want to recover from Panda, stop planning and start acting right away. The very first step to start with is: Why Google Panda updates are impacting your site. If this impact if good or bad. If after every update your traffic is going down constantly, it’s time to make a well-planned SEO strategy and work on it.

What is Google Panda penalty?

Before we move ahead with reasons for Panda penalty, let’s see what Panda is and what Google Panda penalty means. Google Panda is a major tweak in search engine algorithm, whose aim is to push the quality site up and lower down the ranking of low-quality content. Unlike all previous update, Google Panda is a domain level penalty, which means even if you have 5-10 low-quality content, your whole domain might get hurt because of this. The best way to check for Google Panda penalty is to open your Google Analytics and check these dates for any traffic drop or increase.

Google Panda update dates:

  • Feb 24th 2011
  • April 11th-12th 2011
  • May 9th 2011
  • June 18th 2011
  • July 23rd 2011
  • September 28th 2011
  • October 9th 2011
  • October 13th 2011
  • October 18-19 2011

In most of the cases, you will either notice an increase or notice a drop. Well, somebody loss is somebody gain here again. Now if you have seen a traffic drop, it means somewhere your site is lacking something. Or, you might be giving such signals to Google, which push your site down from the grade of quality site or trust-able site. Your first goal is to find what is it? Is it : Content quality-thin content, On site SEO, Too many ads, blog load time, design and many more. I will focus on some major points which will be helpful for you to lower down the impact of Google Panda penalty.

Site indexed pages

I’m not going to talk in-depth about your site SEO, as there are many resources on the Internet which will help to learn about on site and page SEO. Let’s see the other way, let’s check how Google indexes your blog. Go to and search for Replace domain with your domain address. For ex: Site:

You will find all the pages that are indexed in Google from your site. Quickly analyze what all pages are indexed and most important part is making sure none of your tags, categories, labels, search pages and any such part of your sites are indexed which doesn’t add any value.  Especially go to the last page and if it’s saying “Show omitted results,” click on that and see if your site pages are indexed with parameters like replytocom or iSalt or any other. If yes, well you need to work on the following factor:

  • Block wp-content, wp-includes access from Robots.txt
  • Add noindex meta tag to Tags, Categories, Authors and any such page which doesn’t add value.
  • Use  canonical tag.

Specially if you are tired of URL parameters and such useless link which is getting indexed in Google due to non-canonical tag, you should grab this .htaccess code for clean WordPress URL.

User behaviour

User behavior on your site is one major factor for search engine ranking now. Bounce rate, time on site are some factors that play a significant role here. If your site is cluttered with news from different niche, your site might have bounce rate. Also, no. of page views/visit is like 1 or 1.5; you need to work hard on your site design, content and architect. As, on an average as a user is reading your post and jumping away. The user might be leaving your blog instantly because of some of this factor: low-quality content, irrelevant page,  too many ads, difficult to read or slow load time. Your target should be lower down the bounce rate and increase the no. of page views/visit.

Thin or low quality content

If you have been writing all news post with no insight or little insight, your domain might be on the verge of Google Panda penalty. There is no exact definition of  Thin content, but here I’m going to give you a quick task, which will help you to understand the difference. Go to and search for “How to write SEO optimized content” and analyze the first five results. Rate all the five pages on the scale of 10 and once done, analyze why you rated someone higher and why lower. Obviously, all these five results are quality content but at the same time, you measured differently to all 5 of them. If you find an answer to this, you are on the right track and now read on.

From my experience. I was working on analyzing and finding thin content on my blog.

  • Most of my early days post which are usually 100-200 words and most of them are outdated.
  • Too many meta Keywords
  • Too many use of H3 tags
  • Announcement post which dies after some time. For ex: Hostgator June 2010 discount coupon.
  • Pages with high bounce rate.
  • Useful topic but without any insight.
  • Long meta description
  • Page load time
  • Duplicate content (PR, news posts)

Now, once you have found out all thin content on your blog, there are couple of actions which you can take:

  • Re-edit the posts
  • Noindex them and remove from Google Web search.
  • Delete them and remove from Google Web search.

If you are not an expert in this, you might like to hire any SEO expert or SEO company that can do all this thing for you. Talking about my actions: I mostly re-edited those posts that fall into the category of thin content but are useful. I added more information and republished it on the same day. You can see on such example on my post on BuySellads review. This post was earlier in 300 words and offer very less insight. Though the information was accurate but many more information can be added to it. I made all the changes and used LSI (Latent Semantic Indexing) to make the content more SEO friendly and boom, that post is now on the first page of Google.

Too many Advertisements

Without ads, it’s impossible to survive as a professional blogger. Google never says No to the ad but a big NO when it comes to too many ads.  If your ads are added in a way, which clutter the site design or you are adding too many ads around the post, you might be standing in the danger zone. Especially, if you are in the practice of adding ads in between the post. This is one of the must things that you should not do. Make sure, you don’t have too many ads above the fold and not too many ads around the content. Check 5 Profitable ways to monetize your blog without banners.

Site SEO

People are speculating that Panda means the death of SEO, which is not true at all. Panda enhances the complete algo of Google search and makes it better. There are many safe SEO practices that everyone should follow for example: Canonical URL’s, backlink building, Sitemap, Site Architect and other SEO checklist. Your on-page SEO also plays a great role here. If you have never done SEO optimization of your website, you might be missing a big chunk of traffic and most important your site might not rank well in search engine.

There are many other factors like Page speed, too many poor backlinks, spun content, too many down times. The best way to judge your site, it let a layman browse your site. See how he takes the action and if he go to other content or just leave. Is he facing problem understanding your content or he has some additional questions after reading your content?

One simple approach that I suggest you to keep is searching Google for the topic you are writing. Analyze the content of first 5-6 results and get an idea of what all you have to cover. Not to forget, even if you are writing complete detail, you might be missing the important on-page SEO factors like Keyword in the permalink, H1-H2-H3 tags and so on. You can probably consider purchasing plugins like Clickbumb, Easy WP SEO or ScribeSEO and optimize your content better on WordPress platform. I have been doing the same from last few months, and all such re-edited posts started getting their traffic back. One easy way to monitor is, grab  Keyword monitor software and check keyword position of any page before editing it, and compare it after 3 days of re-editing it. Adding more to it, after three days, do the social bookmarking submissions and promotion and check the Keyword position for that post.

I have seen my keyword position improving in following pattern 89>38>8. Before editing my experimental post, it was ranking at 89th position for my target keyword, after optimizing and adding more information, it jumped to 38 in 12 hrs. After social media submission, it jumped to 8th position. Though 3-4 posts are too less to come up with such conclusions but yes, it does help. The best way is to try it now and see it yourself.

There are few things that you should start doing from now on:

  • Write quality posts with complete detail.
  • Social bookmarking. (Very important)
  • Regularly update your blog.
  • A nice site layout with less clutter
  • Use Breadcrumbs
  • Utilize Youtube  & Flickr to drive more traffic.

Well, if you fall in the category of Panda beaten blogger, you might be having nightmare about your Blogging future. Though, there is no 100% recovery but once you start recovering from Panda penalty, you will be getting more targeted traffic than before and your earning will be back to normal, even with less traffic.

  • Recommended reading: How to recover from Google Panda effect.

Do let us know if Panda hurts your domain? What all strategies are you taking to gain your traffic back?

3 Off-Page SEO Techniques Killed By Google Panda

Google PandaEverybody knows that Google Panda has rolled out, of-course it increased the user’s experience but literally messed up those search ranking manipulators. I also tried these things in March-April and these techniques was working very well, like One can easily rank any keyword in just 15-20 days with those tactics. But, now scenario has changed, Google has advanced its algorithm and slapped those grey practices for artificial link building. So.. which were those link building techniques? I am pointing out those techniques and explaining below. have a happy read!

1. DoFollow Blog Commenting

Dofollow blog comments was one of the easiest and most popular techniques to build backlinks in those days. If some one is smart enough to understand how Google respond to those dofollow backlinks discovery than It was quite easy to rank well. The only thing mattered was Daily Link Building number, Consistency and Strategies for Anchor Text (Targeted Keyword variants. If someone come up with proper mix of this variables than It was very easy to rank. But Now Google, started to see the place from which the link is coming ! So those all dofollow comments are messed up because Google can see that link is coming below 50% of the full-page means it likely in comments or footer. Even link from sidebar is also carry less weight than before. So Bad Time!!

2. Link Exchange

Link Exchange was another good way to rank high on search engines. Because when you exchange link on homepage with any website, It will create hundreds of backlink from that website (Link on). So, If you are good at Anchor text Metrics than your site is likely to perform well in search engine ranking. But Again those links used to be in Sidebar or Footer, so Google has caught this techniques also.

3. Indirect Layer [Sort of Link Wheel]

It was another practice of Indirect layer when we used to create some blogs pointing to the main website and other blogs in that layer. And we used to create hundreds of backlinks to those blogs which are in indirect layer and ultimately those blogs passes link juice to main site. So our main site didn’t look spammy in Google Eye, but Again this strategy is Busted!!

Note: All those website created from these techniques are performing well now also, the only thing required in that case is visitors engagement. Like If you ranked for such website, where it’s bounce rate is low and page view per visits is high then Google Panda is effected positively to those sites. But, If you will use those techniques now on new site then you are wasting your time.

So these are some manipulative techniques which are dead now! If you are having something which really working after 15th october then come up with it and Comment Below! Thanks.

This article is written by Mihir Naik. He is a whole day internet surfer and blogging is his hobbie. He is blogging on India Price Buzz, a website which provides information about latest products launch and it’s Price in India. If you wish to write for us, kindly check this.