The Importance Of Backlinks Explained In Layman’s Terms

Here I will try to explain to you what backlinking is all about and why it is so important for every website and some search engine strategies that you should absolutely avoid. A short story with “Pappu” before I get started in backlinks.

Who the heck is Pappu?

Imagine you and your friend, Pappu, who by the way is just a normal bloke with no extraordinary skills, is walking along the road. You see Barack Obama, the American president, walking towards you from the opposite direction. He walks straight up to you guys. Says hi to Pappu and chit chats with him for half an hour. You are lost and perplexed.

What the heck just happened?

Did Barack Obama talk to pappu?

You are stunned and amazed. You ask Pappu about it and he brushes it aside. You guys continue walking and you meet the president of Germany. Even the German president talks to your friend Pappu for half an hour. You are shocked again. You have a feeling Pappu is someone important. This continues till you meet ten presidents and all the ten presidents chats with Pappu. 

Outside Perspective

backlink layman explainedNow if a third party is to watch the entire proceedings and the access which one of you deserves higher ranking, who do you think will win. You or your friend Pappu? If you haven’t guessed already, Pappu will have a higher ranking.

This is what search engines are trying to access though backlinks. Backlinks are just connections from one website to another. It can be in the form of comments, guest posting or the owner of the blog mentioning your website in his post. Barack Obama is the Page Rank (PR) 10 website. The search engine concludes that outbound links from page rank 10 website deserves some attention.

You might be better and more awesome than Pappu. But the search engine is not able to see your awesomeness. In order for you to establish your awesomeness you need Backlinks. Right now great content alone will not do you any good. One of the common mistakes done by bloggers is to create good and unique content but fail to market their blog hoping that their good content will generate organic traffic. When nothing turns up they get dejected and conclude blogging sucks.

There are many factors in determining search results. Google uses more than 100 factors to determine the results. Social Media has also become an integral part of rankings. Apart from all of these, backlinks still play a very important role. Get quality Backlinks from top website. If Pappu gets “Hi” from a terrorist, I don’t think you will be impressed. Neither will search engines be impressed. 

Take Indian Premier League (IPL) for example

Imagine the excitement at the beginning of an IPL (IPL is a very popular club cricket in India) game. Everybody is excited and pumped up. Cheerleaders are dancing. Suddenly one dude streaks past the field, naked. Everybody looks at him. Or at least some people look before he is caught and dealt with. You probably might be wondering why I am telling you this. Link farms and SPAMMY links does the same to your website. You might get an initial attention before you are identified and deindexed.

Using link farms to get backlinks can improve your search results in the short run, but once the search engines realise, your website will no longer be receive organic traffic, you can even get deindexed and all your efforts can go in vain. My advice, avoid link farms and spammy links.

Creating Backlinks the White Hat way?

  • Guest posting, like I just did here in HBB (Thanks HBB for this opportunity). While guest posting make sure the content matches your audience. If you wish to write for HBB, kindly check this procedure.
  • Article submission to top directories like, and Since these are already have good ranking, your articles gets ranked faster. 
  • YouTube channels. Videos gets indexed very fast and is displayed in the Google results too. You can give your website link at the bottom of the post to drive traffic to your blog.

Internal links Are More Important Than Backlinks?

Internal LinkingMost of them who are blogging think that getting backlinks is all that is important. But this is not completely right. I don’t mean backlinks are of no use when compared to internal links. Internal links are something which is in our hand and you need not wait for any webmaster to approve your internal links. It is also easy and benefits your blog, so why don`t we concentrate on it first.

Ok let me tell you why it is important, I will start with an intro then some SEO Tips.

What Actually Internal linking Mean?

Inshort: Link pointing to other page of the same blog/site is internal link.

Here is sample code for Slashsquare to show internal link

<a href=””>anchor text</a>

SEO Benefits From Internal Linkings

Not only backlinks but internal links also benefits you to get improve your SERPs. Below I have mentioned few SEO benefits that you get through free internal links.

 # Internal links makes search engine`s work easy

It makes sure that all your pages are indexed by search engines. You might have seen that when you search your URL in Google then you see those URLs which are linked more are shown above other links for your webpage.

Well in short it improves crawling rate of your blog.

# Increase Page Rank

Linking to internal as dofollow links will pass some page rank of that page, this will ensure that you get good page rank for your internal pages also thus resulting in high domain page rank.

# Ranking for number of keywords increases

Using different keyword phrases for internal linking will ensure that you will rank for those keyword phrases, thus increasing number of keywords ranking.

Should Internal links Have rel=”nofollow”?

Use rel=”dofollow” for internal links to pass link juice to those pages and this helps to increase page rank of that internal link. If you don’t want to pass any page rank or link juice to any internal link like privacy policy then you can use rel=”nofollow”.

Nofollow links tells search engines not to pass link juice to that website. Different search engines treat nofollow link in different ways. Like Google will visit nofollow link it will not pass any page rank for that link.

If you want a link to be nofollow, then

<a href=”” rel=”nofollow”>Slashsquare</a>

How Many Links Are Too Many?

While Google recommends “not to use more than 100 links in a web page”, Matt cutts in his interview with SEOmoz said that “the number of links to be under 100 is in the technical guideline section, not the quality guidelines section. That means we’re not going to remove a page if you have 101 or 102 links on the page. Think of this more as a rule of thumb.”

So this means that using more than 100 links for a webpage will not penalize your site but it is recommended for technical benefit. As Google used to index 100kb of a webpage.


Hope now you got to know the importance of internal links. Every link in your post should be providing more information about the topic you are discussing here on the post.

If you have any queries, feel free to ask in comments.

This article is written by Khaja moin. He is a blogger at Captured Blogging Tips about SEO and Blogging tips.

5 Essential Ways To Build Links For Your Blog

Am I wrong in saying that everyone loves success? I don’t think many differ but how many of us do succeed in what we do? not many I suppose. Success in blogging is also not like picking sand from the ground, but it is also not as hard to find water in a desert. The best companion for a blog is always search engine and if you want to make your blog popular you have to be friendly with him.

Search Engine Optimization commonly referred to as SEO can bring in tons and tons of traffic but for that your site needs to be SEO friendly. Now coming back to our article of building up links and yeah, backlinks play a major role in SERP as well as bringing in new visitors to your site. We will discuss some tips here.

1. Guest Articles

Writing guest article has to be awarded as the best way to get links and traffic. Almost many big and high quality blogs offer a place to write guest articles and a link back as well. By doing this you not only get diverted traffic from their blog to yours but also a better response from search engines. HellBound Bloggers (HBB) allows guest blogging and you can see the benefits here. You can also check the best PR 6 blogs to write guest posts.

Recommended Posts :

2. Forum Discussions

Forums are great place to start putting up your links. For that you need to look up for forums in your niche of blogging. Many forums do not allow links till you have put a minimum number of threads and posts, so first try to solve problems by giving precise answers.

3. Youtube

If you are really good in tutorials or have a good sense of posting videos then you can certainly try it on YouTube. Not only can you advertise your link in the video but even place a link on your video page. It will be like the one below.

YouTube Links

Similarly you can also boost your blog’s traffic by creating viral YouTube videos.

4. Comment regularly

One of the easiest ways to get a link to your blog/site is to comment on others blog regularly. The more regularly you comment more are the chances that you will new visits from the blog you commented. This can be really beneficiary because visitors like those can be come your regular readers if you have the quality and articles to interest them. Commenting on do-follow blogs can help you in SEO as well. Brand your comments to drive traffic to your blog.

5. Develop themes/plugins

If you are good in PHP and CSS then you can probably develop your own themes/plugins. The benefit of doing so is that you can place your links while coding it up. Promoting it might not be a problem as in blogging community, mostly all of them are kind and sensible enough to post about it.

This article is written by Sandeep Singh. He blogs at Technoleash a blogging portal for tech enthusiasts.

HOW TO: Find Back-Link Opportunities Inside Google

Google is an amazing place to not only use as a search engine but to find back-links. Google makes it as easy as pie for you to find some sites where you can comment on. You can find sites ranging from .com to .edu ones. It is truly great that Google lets you do this. Lets begin shall we?

First things first make sure you are at If you aren’t go there now. Next click on the search bar and insert one of the search terms I am going to provide you below:

    Google Backlinks

  • inurl:blog
  • inurl:forum
  • inurl:blog
  • inurl:forum
  • inurl:blog “post a comment”
  • intitle:add+url “keyword phrase”
  • intitle:submit+site “keyword phrase”
  • intitle:submit+url “keyword phrase”
  • intitle:add+site “keyword phrase”
  • intitle:add+your+site “keyword phrase”
  • intitle:directory “keyword phrase”
  • intitle:list “keyword phrase”
  • intitle:sites “keyword phrase”

If you look carefully at the codes above each one does something different. Some let you find edu sites, others filter sites to only appear with your predetermined keyword.

Once you have selected a code and edited it with your own keyword phrase click Search.

Go one by one through each of the sites and post a comment on them. Every comment gives you an extra back-link.

Over time this really adds up and your search engine rankings will improve. Its been proven!

Go out and try some of the codes above out. Use Google other than a search engine but a back-link opportunity.

This article is written by Edwin. He is a blogger and tech enthusiast. He blogs at Guide Goods HQ where he posts awesome computer tips for you to read.

You Blog. Should You Guest Blog?

Guest BloggingGuest blogging is cool.You write your article and someone publishes it. You already have a stage with nice and loyal audience to perform. If you are having your own blog, then it is conventional to translate “guest blogging” as ” increased traffic” or “free advertising”. Increased exposure, RSS subscribers, backlinks, Twitter followers, profits and so on. The blog where you guest post gets one article, most probably a killer article, or at least a high quality article without the owner of that blog spending much time and effort.

Guest blogging is difficult. Not everyone can write guest articles. It is not just you who reads the article and decides to publish it, because every article of yours can seem to be a killer article to you. You have a big blogger (not by physique, or may be too!) reading, reviewing and short listing your article, which is one among probably hundreds of submissions. You will be turned down initially when your guest articles bounce back, but then slowly you will get used to it. It is really hard to keep up with the motivation to continue writing guest articles this way. For the blog owner it takes quite some time to review the guest submissions, make sure the article is unique and does not violate copyright and so on.

Continue reading You Blog. Should You Guest Blog?

Page Rank Vs SERP

The much debated question is on a site without any content can get high Page Rank or not?  Amazingly, answer is yes, a blank site with no content, you can get a high Page Rank. To be able to increase the Page Rank  just have to have backlinks from high ranking.

pagerank vs serp

The Page Rank is determined by backlinks, and not by what is written on your page, or the Page Rank is determined by Google as a vote for your site. The more votes you get from sites with high Page Rank Your Page Rank will also increase. Despite that, which takes visitors to your website is good content and not Page Rank.

The SERP (Search Engine Result Page) or a page of search results is the web page that a search engine returns with the result of a search.

ALSO READ : How To Better Your Search Engine Optimization

In other words, when you search Google the term Tech News and the search result Google gives you a return of “” in the first position on a page with 7.42 million sites then that is the page ranking is great.

Have a higher rating on a page has nothing to do with high ranking in searches. Only a quality site with relevant content will be positioned on top of our researches.

Only quality relevant backlinks will give you a high page ranking.

So do not think that having follow a link on a site with Page Rank 6 will put your website on the first page of Google, the most that will happen is to increase Page Ranking Pank and get a few visits that will not get even 30 seconds on your site.  It does nothing for you in the search results.

Here a question arises, how do I benefit from a website with high Page Rank?

Simple, have relevant content, so you will attract high-quality sites, people tend to trust sites with high rankings, they see you as an authority site and thus attract many visitors for the quality of your site.


Both Page and Rating Page Rank is important, but only Rating Page takes you to the top of the SERP and bring the traffic you need for your site.

And to get a good position to make a good SEO On Page , choose and make good use of keywords and wait for the result on the SERP.

What’s your take on this? Please share it in the comments!

Tips For Writing A Great Blog Post

There are many different ways that you can write a blog post and every single one will come across differently to the readers. A blog is a great way to become known online. But when you don’t have great content on your blog, you would see that the amount of visitors to your blog would decrease.

For those starting out you’ll want to develop a firm topic of choice or niche. When you have a niche, you are more likely to get more generalized viewers that are finding what they want instead of having to continue searching for it.

A Few Quick Tips To Write A Great Blog Article

  • tips-for-great-blog-postHave your own opinion, but ensure its known that it’s your personal opinion
  • Don’t write overly long articles and get right to the point
  • Write catchy headlines. This would attract readers
  • Be passionate with your writing
  • Use bullet points for lists of information
  • Avoid having any spelling/grammar errors. Improve your writing, check the 5 Blogs That Will Help You To Improve Your Writing Skills.
  • >Be consistent with your style of writing for each blog article
  • Don’t over use keywords

Blogs are a great way to express what you think of certain things such as products or services, and they are always a great way to get yourself known in the online world. When you can write excellent content on your blog, you’ll see the amount of people that visit your blog increase.

When you are writing a blog post, you should try to go straight to the point. Avoid making long post. You should only post long post if you want to clarify a post. Blogs are designed to allow you to show people the information you want quickly so that the viewers can find exactly what they want right away. Try using sub headings if you have longer content so that people can still quickly skim through the content you have.

For people that have blogs you should have a writing frequency i.e you can decide if you want to be posting daily or weekly. This would help your readers to know when to expect a post from you. Updating your blog regular would also help to improve your search engines ranking. This is evident with Google. Google loves fresh content. I have seen recent written articles on newspapers website rank on the first page for a difficult keyword.

This article is written by Dalirin. He blogs at Blogsnd. He loves writing articles about how to make money online in his blog. If you wish to write for us, kindly check this.

HellBound Bloggers Becomes DO FOLLOW Friendly Now !

Today I decided to make HellBound Bloggers Do Follow Friendly ! That means You Comment ! I Follow ! comment-in-my-blog

I did this because I love my commentators ! 🙂

If you also love your commentators, then you can do the same.

So Whats so special this DO FOLLOW ?

From now onwards whenever you write a comment your link will be follow by search engines and it becomes a backlink. And indeed it increases your pagerank. A single comment won’t increase or create a backlink, it should be atleast 10 or nearer to it.

Feel free to comment in my blog ! But always remember two things, never comment for the sake of commenting and don’t forget to brand your comments ! It drives traffic to your blog.

Future Plans For Respecting My Commentators

Why Future? Because I’m going to redesign this blog, so the layout will surely change and currently I’m using lot of plugins ! 🙁

I’m going to do this within 4 months or soon.

Commentators play an important role in my blog. An article/post becomes a discussion thread by them. Below are some of the changes I’m going to make in my blog for respecting my beloved commentators.

1. Top Commentators Widget – shows the top commentators list in my blog’s sidebar.

2. Comment Love Plugin – Displays last blog posts, tweets or digg submissions in their comments which they can choose one from.

3. Announcing Top Commentator – Separate post for mentioning the top commentator of the month.

4. Sidebar Banner –  A 125 x 125 banner in sidebar will be allocated for Top Commentator of the month.

5. Thank Me Later – Will send thank you emails to readers after they post a comment.

My Favorite Cool Posts To Start Commenting (Random)

  • Indian Politicians On Twitter
  • Updated List Of Movies Based On Computers And Technology
  • Cyber Bullying in Youtube
  • The Truth About Webcam Hacking – Special Review
  • Introduction To HTACCESS
  • How To Create 301 URL Redirection ?
  • Don’t Click Any Third Party Links In Orkut !
  • Updated List Of Celebrities Using Twitter
  • Create Twitter Mosaic Of Your Twitter Friends and Followers
  • How to Access Blocked Websites ?
  • Make a Mobile Version of your Blog Through Google Reader
  • Create Your Own SMS Subscription Using Google Labs
  • Brand Your Comments To Drive Traffic To Your Blog
  • How to block websites without any software?
  • Change the Title of Blogger posts for better SEO
  • Use a Custom domain name for your Blog
  • Add favicon To Your Blog’s URL

HOW TO: Convert Your Blog Into A Do Follow Blog


No Follow is simply a piece of code in a link. It normally looks like this : rel=”nofollow”

Top Blogging platforms like Blogger and WordPress has this “No Follow” attribute by default in comment links ! By this, search engines won’t follow the link to any other web sites. It is originally designed to combat comment spam.

Do Follow is the opposite of No Follow. Do Follow Blogs are blogs that has no “no follow” tags.

This means that when you leave a comment, it will appear on search engines as a backlink. Do Follow Blogs are a great way to obtain backlinks, increase traffic and your Google page rank.

Turn your Blogger Blog into a DoFollow Blog

Go to,  click Layout | Edit HTML. Check the box near Expand Widget Templates. This is recommended . Now search for this piece of code :

<a expr:href='data:comment.authorUrl' rel="nofollow">

Here delete rel=”nofollow” and now the code looks like this :

<a expr:href='data:comment.authorUrl'>

This makes all the comment links in Blogger blogs Do Follow links !


Turn your WordPress Blog into a DoFollow Blog

WordPress users are blessed with a plugin ! So it is more simple than Blogger. Download this plugin and activate it. Follow the instructions included in the plugin.

You can also convert your blog into do follow blog by customizing the code (without a plugin). But I don’t recommend it, because it is too risky !

Why To Convert Your Blog Into A Do Follow Blog?

You can see many blogs attracting tons of comments and turns into a fun place. Similarly there are blogs which are quiet and you can hear the echo ! “Do Follow” is the reason for the difference here.

A Blog with “nofollow” attribute tells Google that the link should not be followed. That means it doesn’t count as a backlink ! If you want people to comment in your blog, you have to give them something in return. Turning your blog into do follow is the best way for saying “Thank You” !

Moreover, your blog will be included in different dofollow blog directories.