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Google Detection Of Click Fraud – An Insight Review

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As you all know Google is Banning several Adsense accounts and making more restrictions in approving new accounts because of rapid increase of fraud clicks especially in south Asian countries like India, Pakistan and China. Do you know how Google detects click fraud of the publishers ?? There are several ways Google uses to track our account. We’ll discuss about the Popular ways of detection here.

Advertiser and Publishers :

As we all know that Advertiser display ads in your website and you will be payed if anyone clicks on advertiser links, as a result advertiser will be gained regarding his product (or) website

So Advertisers have full rights to monitor click pattern of their Ads displayed in your website if they notice abnormal click pattern, they will report to Google about the issue.

This is the initial and origin point where Google rocket science begins….

Ip-address –

Each and every computer connected to internet has a dynamic IP Address, if the Adsense sign-in IP Address and Ad clicks of your own website is same for repeated number of times (Google allow accidential click of their own ads) this is the peak time to Forget Adsense and look for Alternatives πŸ™

Cookies Tracing :

As you all know very well that cookies is a little bit of scripts, stored by a website in users computer to monitor their activities. Your click patterns can be watched by Google using these cookies.

READ
Use Google's "Me on the Web" Tool To Monitor Your Identity On The Web

Some Hackers will use Gzapper to block Google cookies and click their ads by using powerful proxies. I recommend those genius hackers to read the next step below !!

MAC-address :

Internet is connected through a device called Network card (or) LAN card. In 2nd layer of LAN card there exists a sub-layer called Media Access Control (MAC) which governs the data communication between system and network.

It has a Globally unique address like IMEI number of Mobile phones. Google Keeps the Record of MAC Address of publishers where the account sign-up, if they notice Ads click from that MAC address of publishers, then no one can stop your account from banning.

A sample MAC address – 00-19-D1-28-CF-BF

Tip – You can know your MAC address via command prompt

Geo-location of IP-address –

Though every computer has a dynamic and different IP-address, there is a particular allocation set of IP-address will be used for a particular region.

If more number of click comes from a particular set (region) of IP-address mainly from new blogs, then you may have chance to get your account banned.

Different Click pattern :

1. There are lot of difference between manual click and click performed by automated bots. There are lot of factors like time, date etc. They play a vital role in this method.

2. If you have large amount of direct visitors with poor SEO i.e., not visible in search engines mainly in Google.



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I'm sudharsan, author of Technoskillonline.com. As i'm newbie for this blogging i don't have any pre-determined Topic (or) intention to write, i’m just writing article whatever i like & the field that i wish to develop myself

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    72 Comments

    • Mark

      now spammers can’t hide quick Google tricks can identify then easily thanks to Google from those who work hard to rank.

    • Jose Tinto

      Your claim about MAC address is not so true. Unless somebody connects to your private network, nobody sees you MAC address. But it’s nothing important, you can change it to whatever you want, it’s not like IPs.

      NB – I am a Network & Systems Administrator. πŸ™‚

    • Hire PHP Developers

      Hi

      Thanks for this useful post very interesting.

    • Aubrey Gacutan

      The review is interesting and the information that was given is precise and had a good content. However, there are some advantages and disadvantages behind it.

    • Suresh Khanal

      It was nice reading. Clarifies in lots of aspect. At the bottom line, the natural clicks are always safe and clicks earned through any of the artificial methods invites Google to ban the account. Waiting for your next post.

    • Dev | Technshare

      these days adsense is getting harder for indians..
      .-= Dev | Technshare's last blog…<a href="http://www.technshare.com/tips-to-increase-page-rank/">8 Tips to Increase your Google Page Rank</a> =-.

      • sudharsan @ technoskillonline

        S dev..

        But good contesnt + basic seo optimiesd + traffic will surely Attract Adsense..
        .-= sudharsan @ technoskillonline’s last blog…Win Dell Inspiron Laptop Free – Sizlopedia Contest =-.

    • Anish K.S

      Everyday i am learning more from my Adsense account.

      Last month i got a High CTR on a particular day (Visits also high), Traffic is organic, i afraid they will ban me, but nothing happens. Thanks God.

      I am sure if the traffic is organic, we are safe.

      • sudharsan @ technoskillonline

        ya Anish you are correct…
        .-= sudharsan @ technoskillonline’s last blog…TeraCopy – Copy all Files at Lightning Speed =-.

    • PHP Programmer

      The article is good provides useful information as the article contain all the information related topic & helpful as well.I like the article very much as it is very informative and in future hope to see more of such articles.

      • sudharsan @ technoskillonline

        @PHP programmer

        thanks for the comments…
        I will surely post this kind of interesting articles…

    • Earn By Fun

      I guess this is nice article for adsense. Ang how google detects click fraud.

    • Recap - January 2010 | A-Z online tricks & tips website 4 technology

      […] Google detection of click fraud in […]

    • sriganesh

      once i read in a blog, when my site was blacklisted mistakenly and from my ip address. so the said to chage the ip address to use it ,even proxy hack sites can see some times. like you can t login inside.
      the good things is i didnt try – fear of getting any misuse, so is that a way we can change the mac address. can we ???

    • sriganesh

      very informative and a lesson to new adscene users, i learnt this and i know about the mac address, when you register your ip address, they give you the mac address with that. so be geniune, if your friends do it for you then its goood for you. adn tell me how much clicks can be obtained from one ip address in a day

    • Rathan

      But one cant take google easily

    • Rathan

      Loads of information. Thanks for sharing πŸ™‚

    • Pavan Somu

      Nice information. Thanks for sharing.

    • Ann @ How To Make Websites

      This is has been going on for some time, and they go through these waves of bannings periodically, as they should. For those who can’t make Adsense work honestly, risk a great money maker the rest of us with their fraudulent activity.

    • d3monoid

      hey bro!! really informative article some of my friends committed suicide of their ad sense account using various trick but that time if i have not this article but now i have to show it to them now why their ad sense deleted!! πŸ™‚

      • sudharsan

        Hey brother…
        I too also one of the person who committed suicide of my adsense account !!
        I had written this article from my experience what i learnt…so it may be very useful for other who are planned to cheat google..

    • Marlene

      Until now why my account was banned. I have no intention of creating a new account either. I’ll leave this to Google, but they should be fair enough to tell the user why.

    • Atlanta

      It would be a fairly large assumption to think that Google would publish all the ways they monitor for click fraud. That would be like letting the fox into the henhouse.

      • sudharsan @ technoskillonline

        @Atlanta

        Well said Atlanta…
        .-= sudharsan @ technoskillonline’s last blog…Win Dell Inspiron Laptop Free – Sizlopedia Contest =-.

    • Bangaloreloka

      Couldn’t think of adding another point.. you have got all of them listed πŸ™‚

      Also, nice writeup!

    • Taranfx

      The rule is simple: don’t mess with Google. They are smarter than smartest people you know

    • Uttoran Sen

      Good points, detection or not, cheating and stealing is bad, let me ask you a question, would you steal if you were not caught?

      I think honesty is the key here πŸ™‚

      • sudharsan

        To b frank
        surely i will cheat google if there is a chance….

        • chester

          Yeah but if you cheat Google, you’re also cheating the advertiser who is shelling out big money for PPC ads. I wish there were a way to minimize the cheating. It affects my bottom line!

        • Uttoran Sen

          there is no chance for sure, but i hate to say that but cheating is as bad as stealing, you will take money that does not belongs to you and more over like chester replied you would cheat the advertiser too… its very much like pick pocketing or breaking down a bank…

    • Dinesh

      Google is the bomb dude. Such security measures, looks like Area 51.+

      • sriganesh

        hey dinesh you should check out the bitrebles.com for google – big brother watching you, i dont know exactly how much its true. but people like us should know about that

    • Tech Maish

      Is there any easy way to prevent click booming. I mean how to protect our adsense account from click booming,

    • Geemiz

      thank you for the guidelines.
      adsense is a good source of passive income..

      • sudharsan @ technoskillonline

        Ya Geemiz..i agree with you
        .-= sudharsan @ technoskillonline’s last blog…Win Dell Inspiron Laptop Free – Sizlopedia Contest =-.

    • Rajeel

      Click Fraud is dangerous. Even if we try it in anyway, google may be able to locate it. They have high techniques which we may haven’t even heard of — so never try to cheat Google !

      • sudharsan @ technoskillonline

        @Rajeel

        You are right rajeel…google is so brilliant than us
        .-= sudharsan @ technoskillonline’s last blog…Win Dell Inspiron Laptop Free – Sizlopedia Contest =-.

    • Sunil Jain

      Hmmm this is nice πŸ™‚
      Google follows these steps to track fake clicks and bots πŸ™‚ πŸ™‚
      But my friend [Sudharshan] πŸ˜‰ , how can this be prevented ??
      would you like to let us know πŸ™‚ πŸ™‚ πŸ™‚

    • Chethan

      Nice work Sudarshan, there are still lot of techniques .. but google has kept everything confidential

    • Nihar

      Lot of adsense accounts get banned if the account is from India. There is a good tendency of getting banned for even slightest deviation.

      My friends’ account got banned but as far as i know he didn’t do anything wrong.

      • sudharsan

        Hi Nihar..
        If your friend’s account get banned without any reason i recommend you to read this story

        http://www.shoutmeloud.com/aaron-greenspan-sued-google-for-disabling-his-google-adsense-account.html

    • Anish K.S

      Sudharsan, also High CTR leads to banning, if it not logical, 100 visits and 50 clicks is not a good figure, i think its should under 10.

      • sudharsan

        hai Anish
        your saying is correct High CTR will surely lead to banning..

        • Anish K.S

          I have clarified this for Infolinks, one day i got a 20 CTR for one of my blog, suddenly i contacted Infolinks and asked their criteria, they answered me that if the traffic is organic, its ok, no problem.

          • sudharsan

            You are very lucky bcoz your account will surely get banned if the same problem occured in Adsense

            Am i correct..Anish

          • sriganesh

            and anish – what does mean organic , i seen in Google analytic, here is the time to ask doubt sir, iam the only blogger who started blogging and learning the social networking and marketing the blog later , i cruse myself, but thank to all of my friends, including you, i got some knowledge about this. i think i have to get a seminar from you – he he πŸ˜†

    • Watch Movie Online

      I have some friends who also ban by Google from their Adsense account due to illegal clicks or clicking their own ads. It is actually true that Google has it’s own way in tracing illegal clicks and one of them is using IP addresses. That is why i’m making sure that i didn’t click my own ads to prevent from getting banned.

    • Luc J

      Long time ago I had a networking course, but I thought that your MAC address was only visible on the cabled network segment you’re directly connected to and that it doesn’t traverse routers?

      But further it’s an interesting post. I’m pretty sure that Google even correlates a lot more data to find out who’s cheating. And it’s easy to see if your average click through ratio is above the global average in your sector.

    • Rohit Sane

      I know some softwares which can hide and change your MAC address as well! But please don’t use it folks. Google may have some better technique to handle your invalid clicks.

      • sudharsan

        yes Rohit you are absolutely correct .!!
        There is a software to change MAC address of computer but Google has so many un-exposed ways to detect click fraud so we cant escape from it..

    • provamsi @India365

      Good read in terms of knowledge, but I was not impressed with the way the article was edited. Sudharsan, may be a new blogger and its good to see pradeep encouraging bloggers like him. As a responsible admin, pradeep must edit this article before publishing. Pls don’t take this personally pradeep. Mistakes happen and people don’t often point your mistakes, if they don’t you would never know what’s going wrong. I just want to be careful with new bloggers. I don’t say avoid them, edit articles properly so that they meet your blog quality.

      • sudharsan

        Hai provamsi
        Your prediction is correct, im a newbie for blogging & learning from my mistakes.
        Thanks for your comments
        I will be very happy if you ready to guide me….

      • S.Pradeep Kumar

        Buddy… πŸ˜€

        Yeah, I can understand what you say bro. Will surely implement your feedback. Cheers! πŸ™‚

      • sriganesh

        i really like to CTR , i can see in the BSA ads , graph details. and some of my friends said a blog should have 6 months old to get a adscene or they account will be banned, is that true,

    • chester

      I think there’s a lot more click fraud than they admit to and it would be nice to get a fat cheque from them for all the click fraud.

    • IBEE Hosting

      Google banned my account when i advertised in a online regional news website. i got lot of clicks and google sees it as wrong and banned. can we appeal to google about this issues?

      • sudharsan

        Once u got Banned there is only 99.9% chance of retrieval of Adsense account, better you can apply for a fresh account. I Got NEW ADSENSE ACCOUNT TWO DAYS BACK
        surely you will pass through it….
        All the best.

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