Facebook Page can be used to increase brand awareness for your blog. Brand awareness is important to increase your blog popularity. The stronger your brand, the more popular your blog will be. Also, you will get more traffic as a result. With strong popularity, you can build good reputation and authority in your niche. Here are 5 tips to increase your blog’s brand awareness with Facebook Page:
1. Put Facebook social plugin in your blog
Believe it or not, Facebook social plugin can actually help you to increase your blog reputation and strengthen your brand. When you put this plugin in your blog, people will see how many fans you have on Facebook. The more fans you have, the more people will regard your blog as reputable. If you don’t have any presence in Facebook, people can’t see how popular your blog is.
USEFUL GUIDES:
- HOW TO: Add Facebook “Send” Button On Your Blog
- HOW TO: Create Facebook Subscribe Button For Blogs
2. Open contest for your fans
In your Facebook Page, you can open little contest for your fans regularly. You don’t need to promise a big prize. A small prize will do, such as free paid report from your blog or something else. This will help to attract people’s interest toward your blog. More and more people will like your page and know about your blog.
3. Keep your page active
Don’t abandon your Facebook page. You need to keep it active so that people can frequently visit your page. A dead fan page is like a dead website. People won’t visit it again when they know that it is dead. So, you should update your fan page as often as you can. You can post updates about your blog as well as other interesting stuffs, such as fun facts, inspiration quotes, thought for the day, and so on.
4. Encourage discussion
You should encourage discussion in your Facebook page. The more people commenting on your status updates, the better your page will look. An active discussion is impossible without your encouragement. So, you should post status updates that will encourage discussions among your fans. Make each of your status interesting so that people will want to comment on it.
5. Advertise your Facebook Page
Lastly, you need to make your Facebook Page bigger. You need to have more and more followers in your page so that people will see your blog as authoritative blog within your niche. The more likes that you have in your page, the more people will like it as well. So, it’s a kind of domino effect. You can increase your fans by advertising your page using Facebook Ads platform. It will help you to gain more followers on Facebook.
Once you’ve established a strong presence on Facebook, people will start to visit your website in big numbers. That’s because they regard your blog as reputable and popular due to the fact that you can attract much followers on your Facebook Page. It will give positive effect to your blog brand.
IMAGE CREDIT: BUSINESSINSIDER.COM
Right! But there is another reason of low engagement that is there are lots of fake likes and some are by forced or reference based that’s why people have no interest in the post.
Hey please help me My blog’s Alexa world rank is 35K and country rank is 2.2K but no PR and I really want this, how to get please tell me.
Alexa Rank has nothing to do with PageRank mate. Increase your backlinks (Not just backlinks, quality and reputed backlinks), then surely your PR will increase mate. You can check our Link Building tips here – http://hellboundbloggers.com/tag/link-building/ 🙂
Yes Pradeep is right, you have to make some quality backlinks to push your page rank and backlinks are the only thing that can help you achieve your goal.
This is simply awesome, in this simple post you have covered all the things one can do to promote a brand over internet via best and free source Facebook, Love it and one thing I like most is ur language, this is really great simple and best..
Keeping my page active has been somewhat of a struggle. I try to maintain it, but occasionally run out of content to post.
Yeah thats really hard to maintain, this is something which you can’t handle easily.
Advertisement is something which will surely help us and also it will help us to get noticed very quickly.Also organizing contests are a very good thing to do.Also we should post regularly and try to be consistent.Thanks for sharing some amazing points.
If truly anyone want to make user friendly blog / brand, Facebook fanpage is gods gift to interact with users.
I have seen facebook pages with thousands of fans but with very less engagement. So I feel engagement with your fans is far more important than the number of fans.
Ram
We just know the importance of Facebook page and implemented on website. Ready to work on these tips.
no. 3 and 4th are very important points…we should use tools like buffer and the newest postrocket to schedule updates on facebook…also encouraging discussion leads to more comments on a post, making it stand out on other ppl feeds! 🙂
To increase your brand awareness Facebook page is a great platform. But for that we need more fans, and so creating some giveaway contests on our blog and asking the contestants to like our page will be a great idea. 😉