Make Money Online Queries? Struggling To Get Traffic To Your Blog? Sign Up On (HBB) Forum Now!

Auditing Your Social Media Promotions? Some Questions To Ask Yourself First

CONNECT WITH HBB ON SOCIAL MEDIA

If your business is involved in social networks, you need an audit to help you enhance your campaigns. Auditing your social presence will enable you to make better business decisions in regards to Social Media. The following are some questions that will be helpful in your audit.

Social Media Audit

Branding

Are my profiles complete?

Ensure that all your profiles on social media are complete with relevant information. In your bio, say something about your brand. It’s about your target audience, not only about you.

Do I have special profiles for my brand?

People don’t want to know you; they want to identify your brand. You can always introduce yourself in some other way, another day. Remove your photo and instead put your logo there.

Are my profiles properly branded?

Don’t give your brand a different image by mixing everything up. Some people mix colors on their Twitter profiles, Facebook fan pages and YouTube Channels. For instance, they use a yellow background on Twitter, green background on YouTube and maybe black on their Facebook fan pages. They completely neglect their brand colors. Such a situation confuses many people and makes it hard to identify your brand. If white and green are your brand colors, use those colors in all your social profiles.

Integration Audit

Are my social media profiles integrated?

Can you share your Facebook feeds on LinkedIn? You could also tell your Twitter followers about what is going on in your Facebook fan page. Integrating profiles helps you build relationships, generate conversations, establish loyalty and get more followers.

READ
5 Tips To Build A Big Network In Social Networking Sites

Is social media integrated in my business blog?

If you own a business blog, you need to integrate your social media profiles into it. Ask your blog’s audience to add you on LinkedIn, follow you on Twitter, ‘like’ you on Facebook or subscribe on your YouTube channel. There are plugins which can help you do this. This is a method I have used in my diet blog which promotes Diet to Go coupons and Bistro MD discounts.

Am I integrating my social profiles with offline marketing?

Integrating offline media can help in promoting your social media profiles. You could create a T-shirt for Facebook, one for YouTube and one for Twitter. You could have your handle printed on your Twitter T-shirt, for instance “Free coupons. Follow me @static”. Make the handle bold and big so that people can see it clearly. Wear the T-shirts to places where you can get the attention of your target audience. You could also include your social media URLs in your catalogues, on your business cards or on your flyers.

This article is written by Charles Mburugu. Currently, he is writing for a diet blog that offers DietToGo online coupons and Bistro MD coupon discount for 2011, two popular meal delivery weight loss programs.



By

Charles Mburugu is a professional blogger who writes for TechBlogKe. You can follow him on Twitter @techblogke

  • My Website

Want to discuss your queries and interact with experts? You can connect with HellBound Bloggers (HBB) Facebook group for free!

Join HellBound Bloggers (HBB) and get Instant Updates. We'll also notify you with Great Deals, Discounts and other Interesting Tips. We won't SPAM or SHARE your Email Address with anyone.

Thank you for reading! We welcome and appreciate your comments, but at the same time, make sure you are adding something valuable to this article. If you have any serious queries, suggestions or anything related to this article, feel free to share them, we really appreciate that.

But, if your blog comments are a random "Thank you", "Useful Post", or anything that doesn't actually upscale the article, then we'll be removing them and it won't be appeared below. Thanks for understanding and thanks for connecting with us. If you want to give us any feedback or report any errors, you can kindly contact us and we'll revert back soon.

  • Comments
  • Facebook Comments
  • Comments

    Do you have any queries? Want to share something?

    This site uses Akismet to reduce spam. Learn how your comment data is processed.

    5 Comments

    • Kavya Hari

      These information would be more helpful to do social media promotion very well 🙂 It's really informative post 🙂 Great work, Charles 🙂

    • Satish

      I used a have a bit of confusion on audits earlier., but its been cleared now. This is a good post man 😉 go on 🙂

    • Kavya Hari

      Nowadays, almost of the people are auditing your social media promotion. Because it has an lot of profit in it 🙂 Thank you so much for given here 🙂

    • Imran Soudagar

      Really nice information regarding social media promotions. Thanks for sharing 🙂

    • Usman

      Our brand is our representation.

      then why use other things like colors and images?

      make your invoice its even better.

      Regards

  • Facebook Comments
More in Social Media
Social Web Mashup
List Post: Social Web Mashup

Close