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6 Ways To Maneuver Into Tech Blogging Authority

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There are blogs that deal with just about every subject imaginable. THEN…. there are blogs that are not specific to any one topic. Those dedicated to specialized topics generally require extensive knowledge of the subject to hold the attention of readers. Technology blogs often fall into this category.

Even for technology experts, writing these blogs can be tricky. There are so many different areas that it takes real expertise to properly delve into all of them. Some bloggers do their best to avoid using highly technical language even when handling tech-heavy subject matter.

Tech Authority Blogging

There are some techniques that can help someone get into tech blogging. The most important thing is to show your knowledge in the area by trying some of the following:

#1 – Know your niche and write factual information

To be an authority on any topic, you must know what you are talking or writing about. Bloggers should always try to keep abreast of all new developments. Many of them follow bloggers in other fields. They learn from others even if they are not in the same niche. Often times, taking new media classes can help you understand where and how to find all the information you need to stay on top of recent developments.

#2 – Always be professional

Professionalism counts and it helps readers to take you seriously. While there are blogs that use humor to connect with their readers, they are still operated as a business.

#3 – Always strive to be better

Based on the number of blogs out there, it is necessary to keep working to beat the competition. Mediocrity has cost many bloggers their readerships over the years.

#4 – Offer solutions where possible

As an expert you should be able to offer answers to problems. Recommendations for just about any scenario can be found with an online search. While this may be necessary sometimes, balance it with practical, real life solutions when you are able to. This is especially relevant in the tech field where technical support issues frequently arise.

#5 – Build relationships

Bloggers who develop a relationship with their readers are one step ahead of the pack. Talk to your readers by answering their emails and sometimes, even by responding to comments. Make yourself real to them. Many pro bloggers connect with their readers on social networking sites as well.

#6 – Do not try to sell or monetize your blog too quickly

Bloggers who start out focusing more on making money from their blogs rather than providing information for readers may be viewed negatively. It is best to take it slowly and build a reader base before you start pushing the money-making angle.

When it comes to technical stuff, readers want to know they are dealing with an expert. It is for this reason that technology bloggers need to show their authority on the subject. Remember too that building the readership does not happen overnight. It takes time and dedication to get to where you want to go.

Becoming a blogging authority is one of the hardest things to do but it is possible if you stick to it. Using these tips will help you write with confidence, and this will be evident in your writing. What are some of your tips to get into tech blogging?

This article is written by Jennifer Williams. She is a traveler who feels grounded by her new found love of blogging. She’s a writer, turned traveler, turned blogger.


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Jennifer Williams is a traveler that feels grounded by her new found love of blogging. She's a writer, turned traveler, turned blogger, who is sharing her entrance into social media and tech with anyone who will listen. follow her on Twitter

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    14 Comments

    • Kavya Hari

      Hello Jennifer, it's really great you to see you on here 🙂

    • Satish

      I like the post very much. the best part of this post in points 2,4 and 5. They are really helpful. if you try to follow the six steps, you are pro in blogging.Thanks for a nice post.

    • Kavya Hari

      Primarily, Build relationship should be most important one in the blogger side. Because , it's only way to develop relationship with their readers. Great effort, Jennifer 🙂

    • Mia

      When writing about gadgets, OS, pieces of software you need to be as accurate as possible and as clear. It's important to always keep updated with the new info and to have a reliable source of info. There are many people who are passionate about technology, so acting as professional as possible can only be a plus.

    • Bishwajeet @Comptalks

      In tech blogging, I think the best thing to do is to offer solutions

    • Amit Sharma

      Having good knowledge of the niche you are trying to own and genuinely working on it before trying to make money is very important to be successful eventually.

    • Deepak@myproductcomparisons

      Very well written and easy to read ! But I think with regard to the last point a blogger can write unbiased reviews on a product or service which can help in pre-selling. This way he can make some money without being stamped as a salesman 🙂

    • Jasmine

      I agree with you on all your points, particularly “Do not try to sell or monetize your blog too quickly”. I notice some bloggers, especially newbies who try to monetize their blogs even before they have a good following. This is bad and may drive visitors/readers away!

    • shyam jos

      select the niche which you interested

    • Yasir

      Offering solutions to problems and errors is an important part of a technology oriented blog. Thanks for the tips

    • Jessi | Landscape

      jennifer good article. can you write a similar one for small business blogging?

      thank you

    • Aurangzaib Qumbrani

      Having authority on the topic is really important, if you are talking about something you really don’t know, you will loose readers and won’t be able to fight the competition. And yes, I hate blogs starting and selling stuff, affiliate links and ads all around their pages! 🙂

    • Andreas

      You can only build trust and authority by providing reliable information in your industry that is fresh and new. In order to achieve this, you have to constantly monitor your RSS news feeds and social networks and it takes a considerable amount of time.

    • Praveen

      Excellent Article.
      6th point is very true. I have seen blogs which has no content but only ads.

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