There are blogs that deal with just about every subject imaginable. THEN…. there are blogs that are not specific to any one topic. Those dedicated to specialized topics generally require extensive knowledge of the subject to hold the attention of readers. Technology blogs often fall into this category.
Even for technology experts, writing these blogs can be tricky. There are so many different areas that it takes real expertise to properly delve into all of them. Some bloggers do their best to avoid using highly technical language even when handling tech-heavy subject matter.
There are some techniques that can help someone get into tech blogging. The most important thing is to show your knowledge in the area by trying some of the following:
#1 – Know your niche and write factual information
To be an authority on any topic, you must know what you are talking or writing about. Bloggers should always try to keep abreast of all new developments. Many of them follow bloggers in other fields. They learn from others even if they are not in the same niche. Often times, taking new media classes can help you understand where and how to find all the information you need to stay on top of recent developments.
#2 – Always be professional
Professionalism counts and it helps readers to take you seriously. While there are blogs that use humor to connect with their readers, they are still operated as a business.
#3 – Always strive to be better
Based on the number of blogs out there, it is necessary to keep working to beat the competition. Mediocrity has cost many bloggers their readerships over the years.
#4 – Offer solutions where possible
As an expert you should be able to offer answers to problems. Recommendations for just about any scenario can be found with an online search. While this may be necessary sometimes, balance it with practical, real life solutions when you are able to. This is especially relevant in the tech field where technical support issues frequently arise.
#5 – Build relationships
Bloggers who develop a relationship with their readers are one step ahead of the pack. Talk to your readers by answering their emails and sometimes, even by responding to comments. Make yourself real to them. Many pro bloggers connect with their readers on social networking sites as well.
#6 – Do not try to sell or monetize your blog too quickly
Bloggers who start out focusing more on making money from their blogs rather than providing information for readers may be viewed negatively. It is best to take it slowly and build a reader base before you start pushing the money-making angle.
When it comes to technical stuff, readers want to know they are dealing with an expert. It is for this reason that technology bloggers need to show their authority on the subject. Remember too that building the readership does not happen overnight. It takes time and dedication to get to where you want to go.
Becoming a blogging authority is one of the hardest things to do but it is possible if you stick to it. Using these tips will help you write with confidence, and this will be evident in your writing. What are some of your tips to get into tech blogging?
This article is written by Jennifer Williams. She is a traveler who feels grounded by her new found love of blogging. She’s a writer, turned traveler, turned blogger.