Do You Write For Users Or For Search Engines?

We all know how important it is to optimize our content for search engines, but if you look at latest search engine trend, Google is focusing on ranking honest content more than content written for search engines.

A good Rule of thumb is “Would you write this if search engines didn’t exist?”

Beside ranking and indexing you also need to gain popularity and authority among your community and readers. So you must write articles that help them and provide solution to their problem. It shouldn’t be “only” aim to appear in search engine result.

What happens when you search for a particular keyword, and as a results X site appears and when you clink and land on X site, you find there is not much information that you have been looking for on the subject. The simple reason is article was just design to get the traffic from search engine for that particular keyword. It’ll definitely makes you frustrated and probably within a second you’ll click the back button to check the next indexed site.


Why you should write for readers first?

#1 Users Google their problem, give’em the solution. 

Rule of thumb is “Don’t deceive your users”, give them the solution if you are an expert on that subject. Don’t write if you’re not proficient with that  niche or subject.  Don’t write an article filled with keywords and search phrases related to the problem but have no real solution for it.

#2 Read the article after finishing it and ask yourself “Does this help my users?”

Whenever the answer is “no”, you should know you need to change something. As a blogger I think your job is not to just spread and share the popular news on the blog actually your articles should have your essence and must dwell your unparalleled style of writing.

#3 What makes your website unique, valuable, or engaging.

Rule of thumb is “Whether your website stand out from others in your field”. Site design is one parameter, but most importantly the quality content is which counts. You can be prominent in your niche if your writing is unique, content is expectant and articles are helpful. If you still think design matters, have a look at this blog, you can’t get more neat and clean design than this guy have here. It is almost design-less, still regarded as one of the best blog in blog-sphere. (obviously for its unique and impressive content)

 #4 Search engines hate when you use these techniques. 

Rule of thumb is ” being a nice guy doesn’t mean you can’t succeed in a difficult game”.  You can be on the top without using improper tricks intended to improve search engine rankings. search engines ( or should I say Google) hate following ideas;

  • Automatically generated content
  • Scraped content
  • Link schemes
  • Cloaking
  • Hidden text or links
  • Doorway pages
  • Automated queries

#5 Keep it Simple straight and to the point.  

Rule of thumb is “Your readers are only interested in them”. Don’t make it unnecessarily lengthy. Cut the crap and come to the point without polluting screen with excessive examples, ramblings and stories.

If you follow above points while writing articles, it will definitely help build a strong community around your blog niche at the same time help you do better with search engines.

How writing for Users can Benefit you?

#1 Social Share

They comes, They read and if they like it they”ll share.

If users get their problems resolved through the tricks, tips and solution explained in an article on your blog, I don’t think there a reason why they would not be sharing your article in their social community. If the article is worth reading It’ll be share further in many other communities and groups instantly.

#2 Users can make your content go Viral

If your content is great, futile, funny or  resolving, couple of things can happen;

  • It can ranked and indexed at #1 position in SERP for that particular keyword or phrase
  • Can get viral on social sites like YouTube, Facebook, Twitter or Linkedin Group

Competition is hard for former, as there are experts who game the system with SEO tools, although the quality of content may be not as good as in article. You can still make it viral in Social Media. Tell me what exactly you do when you see something useful on your social timeline? The answer is obvious, you share it with your  fans and followers.  The same way it’s  shared by their fans and  follower and the content go viral among various social media communities and group in no time.

#3 Social Authority or Author Rank  

Last year Google introduced Google Authorship. It  is an algorithm which associates individual  authors with their published content. This gives individual writers an opportunity to build credibility. It is realistic and very much accepted and appreciated by publishers.

It has changed altogether the game of search engine Indexing and ranking. Google now value the social share and authority of publishers among their users or readers.

Hence the time now has come to start building social community around your blog niche and write articles that matters more to its user than to search engines.

I would like to know what goes in your mind when you write articles on your blog

– How well it’ll rank in  search engines OR

– How much appreciation It’ll get from content user or readers.

Please share your thought in comment below.

5 SEO Mistakes To Be Careful Of

SEO MistakesWhen I first started building websites of my own many moons ago, I read almost everything I could lay my hands on about Search Engine Optimization (SEO). I could foresee the importance of search engines then and wanted to be ahead of competition. Soon, I knew by heart the methods needed to improve my websites’ search engine rankings by leaps and bounds, or so I thought.

Unfortunately, not all my websites were able to achieve great SEO as well as I had desired. Some websites were ranked pretty high and were sitting on the first page of search engine results for years; while others did not even make it to page two. Looking back, I saw that I had committed countless mistakes in my quest to SEO my websites. And through the years, I had learned from my mistakes and had managed to put these websites back on track, though it did take some time. Today, I have put together a list of 5 common SEO mistakes to be careful of, that I would be sharing with you, so you don’t have to learn it the hard way like I did.

Mistake #1: Wrong Keywords

Choosing the appropriate keywords is the most important part of the SEO process and yet the most common SEO mistake ever. Most webmasters, regardless of beginners or experts, commit the crime of applying keywords that THEY think best suit the website, instead of what keywords the search engine users pick to look for information offered by these websites. Most of them failed to realize that their keywords are not necessarily the ones that their targeted readers choose to search with. So do ensure that you do keywords research first and one way of doing so is through Google’s free Google Keyword Tool.

A tip here is to concentrate on keywords that have lesser competition and higher monthly searches. This way, you get less competitive sites but comparatively higher traffic, thus elevating your chances of ranking high in the results page.

Mistake #2: Keywords Saturation

I’m sure you have come across some sites which seemed to be saturated with the same keywords. Some webmasters believe that by stuffing the website with the keywords over and over again, the search engines would be able to detect them better. While this may hold some truth few years ago, it is not the case these days. In fact, most popular search engines today would penalize websites that have excessive keywords and poor content.

Regardless of whether it was done intentionally or unintentionally, cramming keywords in the websites or articles should be avoided. Do ensure that you produce quality articles and not quantity keywords only!

Mistake #3: Duplicating Content

Seen an article in another website and think that it’s so well written that you are tempted to just “borrow” it for your website? Don’t even think about it. Not only would search engines drop your site from being indexed but you would also be committing the ultimate crime in writing i.e. plagiarism. It is not worth the trouble.
You may be able to get away with it once or twice but what happens after that? You have to think long term and you definitely have to put in the effort.

It is not easy to come up with quality articles and sometimes you may encountered writer’s block but do persevere through it and your readers will come to appreciate it. So will the search engines.

Mistake #4: Not Doing Any Site-keeping

Like housekeeping, you have to consistently monitor and manage your website’s SEO progress. This is because search engines are changing their algorithms every so often and in order to maintain your high ranking, you would need to constantly put in SEO efforts besides updating your websites.

Mistake #5: Using Black Hat Techniques

Most people are tempted by the less-effort and quick-result offered by black hat SEO techniques like invisible text, doorway pages and overstuffed unrelated keywords. These are short-term and therefore, should be avoided. Bear in mind that search engines are improving their techniques too and will heavily penalize websites found to be using black hat techniques. Do not every use any black hat SEO techniques!

While many knew about the importance of SEO in generating traffic to a website, not many would take the trouble to SEO their websites. But if you are serious about internet marketing, I suggest that you put in the effort to learn more about SEO as well as the above list of mistakes to be careful of. Armed with this knowledge, you would be able to build a great SEO strategy and with some patience and effort, your website would soon be ranking high in search engines results.

4 Basic Tips To Get Indexed On First Page Of Search Engines

I was doing some research on how to get indexed on first page of search engine, after spending hours I found few key things which is required to be on first page in Google search engine.

1 – Unique Content

2 – Back links

3 – SEO (Search Engine Optimization)

4 – Patience

I am not considering Google Page Rank as an attribute because my key factor is generic and they apply for all search engines. Let’s discuss them one by one.

Google First Page, Tips To Get Index on first Page of Search Engines, SEO Tips

1 – Unique Content

All major search engines have policy that they give preference to unique content and it is very fair policy. Suppose today you have written a unique article about ‘Google Search Engine’ after spending 5-8 hours on it and published it and it is coming on first page of all search engines. After two days you notice that your article is not on front page for the same keyword but there are other 10 blogger’s articles which have copied your content. How you feel at that time?

You will feel like, it is the end of the life for you. You will feel cheated. To reduce these cases all search engines give preferences to Unique Content.

If you don’t believe on my words then you can try it yourself. Write an article on a topic with Unique Information (i.e. any latest breaking News) and published it and you will notice that your article is coming on first page.


  • HOW TO: Brand Your Blog With Unique Content
  • 5 Useful Tips To Create Unique and Authoritative Blog

2 – Back links

In my early days of blogging I was not agree with concept of back linking, then I tried to find out the reason behind back linking concept.

“Back linking is a kind of recommendation or authority that this particular blog is worth to visit”.

Let me explain you – When a new product comes into market how you decide whether you should buy it or not? You try to find review about it or you take advice from your friend/neighbor who has already used it or you read the product advertisement details.

Same thing happen when some blog/website adds your blog URL into his/her post/blog. The blog who is giving you a back link is telling to their visitor that I am following this blog and I found it useful for my readers so I am mentioning it here. This is the hidden message behind the back link.

You can buy back link, there are lots of people who can do it for you for few bucks but my preference is you should do it yourself. Contact to other bloggers in your niche, share your blog article with them ask them to publish your post as guest blogger on their blog, this way you will get Quality back link. 10 Quality back links are much better than 100 bad/poor back link.

3 – Search Engine Optimization (SEO)

SEO is a very vast topic to discuss, so here I’ll just describe its value and its need. How search engine will know that what is important in your article? I am asking this question because there is no human being who access your article and read it and finally tell the search engine that this article is about ‘X’ topic and it contains ‘XYZ’ information.

Search Engine is a computer program and when you tell a search engine that you have published a new article and request to index in search engine database then Search engine crawl your page.

As I have already mention that Search Engine is a computer program and every program have some predefined logic to evaluate the things. This predefined logic help crawler to decide what is important in your article.

i.e. One logic is – All the values which are mentioned in ‘Bold’ in your page are important.

Another logic is – ‘Alt’ attribute of image included in your article is important.

Crawler catches this information and decides how valuable your article is. Now you have got the importance of SEO.

4 – Patience

All the above three points require some time to show you results. Creating one article with unique content and with all SEO techniques in it is not enough to make your blog a successful blog. It’s an ongoing process.

Creating unique content and making quality back link is an art and you will become perfect in it with the time and experience. More you follow these more you learn about it. That’s why I am saying that one should have patience in achieving results in blogging.

You must provide unique Content to your reader so that they will come again and again to visit your blog.

If you think logically about all the points, you will notice that all the four points are interlinked with each other.

In the above image I have not shown ‘Patience’ as it is not an activity. It’s an attribute which is associated with each activity.

This article is written by Sandeep Kumar. He is the Co-Founder of First Destination. He has passion about blogging and loves to share his knowledge with others using blog. If you wish to write for us, kindly check this.

4 Simple Tips To Optimize Your Blog Post

SEO Your PostHeard of SEO optimizing your blog post? I am pretty sure you had unless you are like my grand-aunt who lives in a very small town where internet is limited to the local internet café. Then again, if you are like her, you most probably would not be reading this article anyway. But for the benefit of all, let’s define what SEO optimizing a blog post is, for the laymen. 🙂

SEO stand for Search Engine Optimization, which like the name suggests, is the art of achieving a high ranking position for a webpage in a search engine’s search results. It’s an art because it requires an understanding of how readers search for information and subsequently, with this knowledge, increases the likelihood that a webpage or a website can come up among the top few sites in the relevant search engine results page. This in turn will generate traffic to the site, which is ultimately the site owner’s goal.

But does landing on a higher ranking really generate more traffic? Well, researches had found that over 94% of uses of Google‘s search engine clicked on a first page result and that less than 6% actually clicking to the second page and selecting a result displayed there. So this leads us to the next question of how to optimize SEO for a blog post.

Tip 1: SEO keyword Research

SEO keywords are those words that search engine users type in to look for information. So if you use these keywords appropriately in your posts, it is a matter of time before your posts will climb up the search engine ranking ladder. One of the ways to search for these keywords is through Google Keyword Tool. Type in a keyword that you plan to include in your post and this free tool will generate information like alternative keywords, their respective competitiveness and how often these keywords were used in searches. Try to look for those keywords that have low competition and high number of searches and include them in your blog post.

Tip 2: Keywords for Tag or Blog Title

Similarly to the above, there are certain tools that will help you in deciding on what to put as your tags and blog post titles. One such popular tool is Google Insights, which is web-based and what it does is to make a popularity comparison between the keyword that you typed in with other similar keywords. For example, if you are unsure whether to use the phrase “tips for blog” or “blogging tips” as your title, just key them in Google Insights and it will show you which is a more popular search keyword and thus, a better phrase to use in order to increase your blog post’s SEO ranking.

Tip 3: Excessive Advertising

Having loads of advertising links or pop-ups on your site as well as in your blog posts tend to tell the search engine crawlers that your main (and probably the only) intention for your blog is to make money and this won’t go well with the crawlers. They generally will associate this with low quality content and may not include yours on their search pages. So do go slow on the advertisements.

Tip 4: Create a Niche Blog/Post

This is easier said than done. But if you have a certain skill or talent or service that not many others have or can’t find on the internet, then you are well on the way to create a niche blog. It could be anything from parenting advices to some health solutions and web hosting related resources. All you need to do now is write more such unique posts and you will be able to find your posts being picked up by search engines fairly quickly. Search engines just love unique and niche blog articles!

SEO optimizing your posts may not sound too difficult but it is indeed pretty hard work as there are lots of researches to be done. Alternatively, you can hire a professional to help you. But a word of caution here. If you plan to engage a professional or pay a premium to a site that claims to be able to guarantee you the top spot on popular search engines like Google and Yahoo, please think twice. No one can guarantee such and chances are they may be scammers!

6 Tricks To Get Your New Domain Indexed Fast In Search Engines

It’s very common for new bloggers or website owners, they report that search engines e.g Google is not indexing their blog/website domain or contents or it taking times. But in this way I have a little bit experience (also did some experiment). Every search engines have intelligent(not hard to understand it) techniques to discover new contents on web as well as domains. But they cannot Give guarantee whether it will soon index or not. The most known issues of indexing delay are very new domain.

Every search engines are made to index a site or all pages (those are not blocked by robots) of a that site that is found on the web. For this, one of the big mechanisms they use to send their spider bots to already indexed pages and looks for new URLs that has not been indexed (if we think there is nothing called sitemaps). Even after indexing your domain by search engines, you find that your new pages/contents(only indexable contents such as *.html, *.php, *.pdf, *.doc etc) are taking too long to get on search engines.

Indexed Fast in search engines

So , I have some important points to tell which will guarantee you to get quick indexed on search engines your new domain or pages:

#1 Manually Submit your Site

When new website is almost ready, you can manually submit your website or blog URL to their add URL page to notify them about your primary link. The manual submission of major search engines are here, submit your domain to Google, Yahoo and Bing.

#2 Try Webmaster Tools

As a blog or website owner (so you are a webmaster), it’s must to use webmaster tools that many search engines provide. A webmaster cannot live without using it. Try Google’s Webmaster Tools, Bing Toolbox, Yahoo Site Explorer. Submit your sitemaps there. Webmaster tools will give you clear sight how your website is performing on their search engine. At Google webmaster tools you can also change your website’s crawl rate, parameter access, HTML suggestions and more.

#3 Social Submission

When you add any new contents to your site, try to submit them on different social networks such as Twitter, Facebook, Google+ etc. Those will help your ranking and fast index. In recent times it’s seems that Google and Bing is paying more attention to proof how social you site is. You may already seen Bing tries to bring those pages or sites that are liked by your Facebook friends and Google tries to bring those URLs that are share on Google+, Google buzz, Twitter or +1ed.

#4 Better Sitemap

Try to make a search engine friendly sitemap. If you are using WordPress, then it is very easy to build sitemap with plugins such as Google XML Sitemap Generator. Search engines like sitemaps because it’s a map of your site’s total contents.

#5 Plenty of Contents & Deep Linking

Content is king. Search engines will give value if they get more contents with huge keywords from your site. Deep linking is important for search engines when robots and spiders will visit your site.

#6 Robots.txt Issue

Robots.txt is a raw text file which is used to instruct search engines which portion of your site should be added or not. Check Your Robots.txt file which should be at to know whether it’s blocking your pages from indexing by search engines. HellBound Bloggers’s robots file is .

If you don’t believe, when I publish my articles, it takes 2 to 3 minutes to get my new post indexed by Google. The big reason behind it immediate twitter submission and WordPress’s default ping service (maybe). Because so far I told you that Google always try to look for new links inside already indexed pages.

In conclusion I want to tell you, if you follow all guidelines mentioned above there is no reason about taking long time to indexing your new site or pages by search engines except you break search engine’s webmaster guidelines.

20+ Tips To Optimize Images For Better Search Engine Rankings

If you optimize a JPEG image, it can go from from 1.4MB to 10KB. By optimizing the images you can also reduce loading time of images substantially. Below I mentioned 15+ Tips To Optimize Images For Search Engines.

Optimizing Images1. WordPress Plugin : You can try SEO Friendly Images, a WordPress plugin, for optimizing images on your WordPress Blog. It will automatically optimize image ALT and TITLE tags.

2. Title and Alt : Alt attribute is very essential for optimizing Images for search engines. You have to describe the image in short.

3. Resize : Always resize the images using a software (like Photoshop) or any other online tools. Don’t use HTML or CSS properties to do it. You can also try some free online photo editing tools.

4. Robots.txt File : Your robots.txt should permit search engines to read the images folder. The images folder should not be blocked by your robots.txt file.

5. File Name : Always use relevant file name. If you have a ball picture, the file name should be “ball”. If it is a red color ball, then the file name should be “Red Ball”. Use hyphens (-) instead of underscores ( _ ). Simple enough right?

6. Use Captions : Place a small caption near to the image. Let it be at the top or bottom, right or left. Caption should be relevant to the image.

7. Be Relevant : The image should match the content and vice versa. Images can compel the visitors and readers to stay longer.

8. Enable Image Search : Make sure you have enabled Image Search on Google Webmaster Tools. If you have not, do it now!

9. Save For Web : Always use Adobe Photoshop to optimize your images. For better optimization try Save for the Web feature. Go to File | Save For The Web. By this you can optimize images to desired size and quality. You can also try Adobe Fireworks.

10. No Bitmaps : Avoid Bitmaps since it is not very good in Search Engine Image Optimization. Try other common and famous formats instead. See 13th Tip.

11. Optimization Tools : You can use this online image optimizer from Dynamic Drive. You can check this list of useful tools for optimizing images.

12. Crop : Leave the essential parts of the images and crop the rest. It will also help you take up less space on your page. Usually, people will crop the white space around the images.

13. Right Format : These are the commonly used Image Formats.

JPEG – For Photos

GIF – For Animations

PNG – For Logos, Icons, Buttons and so on.

14. High Quality Images : It is believed that people pay more attention to clear images where they can see details. So always use High Quality Images. Avoid Blur and Abstract images. You can check the list of sites providing high quality images here.

15. Images Per Page : Try to avoid many images on a single page. Limited number of images per page is good for optimizing images for search engines.

16. Optimized Hosting : Popular image hosting site, Flickr is believed to help Yahoo! image optimization. So chose Popular and reliable photo sharing hosting, if you are not using WordPress!

17. New Location : Generally, the default location of Images is not good in terms of Image Optimization. You can change the default location of images on WordPress, by creating a new sub domain and shifting the Images Folder.

18. Original Images : Experts believe that it is good in terms of Image Optimization to use original images. You can brand the images through Watermarks or logos.

19. Long descriptions : Longdesc attribute is also similar to alt attribute. It was initially used for visually paired people. You can link HTML document describing the image, suppose if it is a natural scenery you can tell the location, climate and weather, etc.

<img src="" alt="Pradeep Kumar" longdesc="" />

20. EXIF data : Using EXIF data you can add various types of meta data to the original image file. This is over powerful than Alt, Title or LongDesc attributes, you can keep information like aperture speed, date and time, type of camera used, etc.

21. GEO locations : If you are targeting locally for a particular image then you can keep the location name in the image file name. Say if you want to target the image “Saravanaa Bhavan” in Chennai, you can keep it as “chennaiSaravanaaBhavan.png”. You can also keep alt tag like “Saravanaa Bhavan in Chennai”.

22. Anchor Text: Not silly, but this is an useful tip. If you make the anchor text richer then the results will be good. Suppose if you have an image of “Pradeep Kumar” ( (myself :P), your anchor text could be obviously something like “Pradeep Kumar” or “S.Pradeep Kumar”.

23. Wrap Content Around Images: When you keep an image somewhere, try to wrap it within some related texts. You can keep the target keyword (but, please don’t spam) next to the image, like say heading or description. This will help search engines to rank your images easily.

If you know any other good tip for optimizing Images for search engines, please share it in the comments!

Submit Your Blog To Popular Search Engines

Don’t wait for the Search engines to search your website/blog. Submit your URL to search engines before they do it automatically. It is one of the best ways to get your new domain indexed fast. Search engine is a tool designed to search for information on the World Wide Web. Some of the common and famous search engines are Google, Yahoo, MSN, etc. It will be annoying to go to each search engine’s website and submit your URL.

I wrote this article in order to minimize your time for submitting your URL to search engines. You can even submit your Feed URL or Sitemap to certain search engines. Before that you can validate your RSS Feeds. But make sure before submitting. The following are the links to some popular search engines. I picked up some worthy and popular search engines. You can submit your URL to these search engines for free. Spare your time to grab this golden opportunity.

  • Yahoo Search
  • DMOZ Open Directory Project
  • Scrub The Web
  • Search Sight
  • WhatUSeek
  • Towersearch

You can also try websites like Free Web Submission and Ping My Blog for submitting your URL to many search engines at the same time.