In the past, it was really difficult for many people to become famous. Fortunately, this is now possible for everyone to become a popular person on social networks, especially Instagram.
Influencer marketing
In influencer marketing, you have to leverage the popularity of a person who has a massive following to promote your business.
Influencers have gained fame using social media platforms as opposed to celebrities who are famous outside of social networks.
Niche influencers can promote your brand, endorse your company, or co-create content to increase your brand awareness and boost your sales.
Many influencers are also looking for opportunities to sell their social media accounts. Detailed information about influencers shows that Instagram is the best platform for making money from this method.
You can now find influencers in every niche but some industries have more influencers. For example, food, fashion, and travel are really popular among influencers.
Why Instagram?
Instagram can be considered the best platform for influencer marketing. It has over 1 billion active users that 80% of them follow one brand’s account.
Also, Instagram users are mainly youngsters and female users outnumber men on it. Additionally, the engagement rate is really high on the platform and this is great for influencers who want to prove their popularity.
Numerous visual features on Instagram make this platform a good option for brands to showcase their products/services and generate more leads. So influencers can’t find a better network for advertising and making money.
Top models on Instagram
To know the industry of models on Instagram better, it’s good to become familiar with some top models on the platform:
- Jelena Noura Hadid: 54.8m followers
Jelena Noura Hadid is a world-leading model that has gained more than 54 million followers on Instagram. She is making around 10 million dollars each year and Instagram is playing a vital role in her popularity.
Source: https://www.instagram.com/gigihadid/
- Isabella Khair Hadid: 32m followers
Isabella Khair Hadid is the sister of the previous model with more than 32 million followers, is also a famous influencer on Instagram. She is also making millions of dollars each year.
Source: https://www.instagram.com/bellahadid/
- Chrissy Teigen: 30.7m followers
Christine Diane Teigen is another famous model on Instagram who has gained more than 30 million followers. She wants to make America great again while she’s making millions of dollars as a model.
Source: https://www.instagram.com/chrissyteigen/
- Chiara Ferragni: 20.6m followers
Chiara Ferragni was born in Italy and works as a blogger, writer, and fashion designer. Her followers on Instagram are increasing day by day and her annual income is reaching $10 million.
Source: https://www.instagram.com/chiaraferragni/
7 useful tips to become a model on Instagram
Wanna start your Instagram modeling career? You might think that you can’t take the first step or you’re not confident enough to continue the job.
Fortunately, there are simple rules that can make this task easier for you. Here are 7 tips to help you to become a model on Instagram.
- Define your objectives
Bear in mind that before starting any work, we need to determine what exactly we want to reach.
Of course, you want to become a model to earn money. But you need to define it with more details and preferably with numbers.
First, try to define your style to know what you should do to stand out in that style. Then, you have to determine your plan and the objectives you want to achieve.
- Reach out to niche audiences
After defining your objectives, you know who you want to target. Remember that you can’t encourage any social users to follow you.
You have to reach out to people who are most likely a fan. Avoid gaining inorganic followers because after a while you’ll face low engagement rates or even the danger of being banned by Instagram.
- Generate high-quality images and videos
Instagram is all about visualization. Appearing good is a must for a model on Instagram so you have to use high-resolution media more than other users.
Try to make the most out of IGTV and Live videos because they’re really popular among Instagram users.
Also, you might need A/B testing on Instagram to know if your images/videos are of interest to your users.
- Collaborate with your community
You need to collaborate with influencers who are more famous than you. Try to notice their engagement rates when choosing them because the number of followers can’t be enough.
Interacting with these influencers will help you reach their audiences and gradually gain fame in their community.
- Schedule your posts
You need to reach maximum exposure if you want to become popular on Instagram. So try to post your content at peak times when most of your followers are online.
Also, you need to engage with your followers immediately after posting. Because this makes them believe that you’re ready for them and they are part of your brand’s story.
- Cross-promote with other platforms
Although Instagram is really popular, you can’t solely rely on it to become a famous model. You have to leverage the power of other platforms and direct their users to your Instagram page.
Try to share your Instagram post on as many platforms as possible. YouTube, for example, is best to share your videos. TikTok is also a fast-growing platform that you have to take into account.
- Analyze your performance
Remember that every plan needs to be revised from time to time. A social media campaign should also be analyzed and revised to make sure you’re performing well.
Try to use social media analytics tools to know your best and worst-performing content. You have to remove your weaknesses and try to focus on your strengths.
Conclusion
Becoming an Instagram model is a hard and time-sucking task and you have to outdo many competitors. You have to take advantage of all features on Instagram such as Live, IGTV, filters, feed themes, etc. to get the best result. So don’t hurry and avoid any black-hat techniques like buying followers.
