Swift Theme Premium – Thesis/Genesis Alternative

I am a WordPress theme designer and I respect premium themes as I keep designing child themes for them. I have developed some child themes that are mostly used for corporate/Portfolio websites. Swift theme is a great theme and we have used it here on Techbu.com as well as many of my blogs that are niche based. I have experienced a great change after I start using Swift theme. First thing I would mention is that my Google Page Speed increased to 90+ when swift theme was used with caching plugin. This increased my SERP so my blogs rapidly increased page-views per day and it almost tripled in a week. Swift theme has an integrated ad management system with which you can place ads in the best recommended places that has high CTR. So I suggest Swift theme to any blogger who do not have much knowledge of designing and want to write better posts than rather concentrating on blog design. Swift theme is pre-build with Newspaper and blog layout, you can use as per your need. Other features like Breadcrumb navigation, easy menu management, optimized scripts and codes to make your website fast and SEO friendly. There is also a free version of Swift theme which has many nice features and is very competitive to other themes like Freshlife etc.

Swift Theme

Thesis/Genesis is cool for bloggers who really experiment with design. The only things that are a barrier are that it is hard to achieve basic design goals with this premium framework in a time limit. If you start with thesis now and you do not know much about designing, it will take your around a week to learn all tutorials over internet and give good design to your blog. But with Swift theme you can easily create a blog or newspaper layout and start working on content. You can also keep designing your own child theme in the background and update it anytime, you will just need to make minor changes to the blog. Also, you can achieve different design patterns and style with inbuilt Swift control panel that has options to control colors, styles and many other design elements of the theme.

About Swift theme framework and my experience

I would consider Swift as very hybrid theme framework. One side it provide the best control panel option to change your website look and feel. The theme is really well coded and already voted in top 5 WordPress premium theme framework of 2011-2012. This was with other competitors like Genesis, Thesis and Headway. Swift theme has impressed me the first time when I downloaded it. I was very much surprised when I downloaded the Swift theme after purchasing, it was only few hundred KBs, I was thinking that a premium theme should be like 1-2MB. Developer has worked hard to squash a powerful theme in the best coding and size.  Swift theme when installed on my blog that was on 78 on Google page speed, instantly turned to 90+ after installing Swift that too with Newspaper layout which has too many thumbnails. I checked Gtmetrix and I got 90+ page speed grade and almost same with Yslow grade. This further confirmed that Swift was very speedy WordPress theme. I set up the Swift theme news paper layout and other color option and customize some widgets to get good feel. This all was done within a day. I started writing content; I was also happy to see better SERP on my blog and got instant traffic within few hours after publishing the post. I was getting like 100-200 visitors per day that increased and almost tripled to 1k visitors daily within a week. I decided to learn further about designing child theme like swift theme where the forum came to my rescue. The forum is very active and you can get your problem short out easily. I just invested $47 to get the premium edition that I know was invested well by this time. For newbies, Swift is a great lower priced option to get a theme like Thesis or Genesis. It is a secure and fast theme that has a build in child themes like blog and newspaper layout. Although, the theme is not vast spread and you will not find options to download child theme now. But soon developers will get attracted and Child themes will start launching.

Review and Download Swift theme Premium here.

I would love to hear your views about Premium WordPress theme framework and their effects on your blog.

This article is written by Jaikee Jaiswal. He is a blogger who continually keep testing new technologies on web as well as gadgets. If you wish to write for us, kindly check this.

19 Free Interesting WordPress Plugins You Can Try

WordPress PluginsPlug-ins are those essential accessories that makes your WordPress (WP) blog complete, professional, robust, spam-free, optimized, User-friendly and most importantly will help you fetch some highly targeted traffic.

Once you are through with the hosting part and theme selection it is time for you to hunt for the appropriate and best plug-ins for your blog. Believe me, it’s absolutely a challenging and daunting task to try out one plug-in after the other and finally settle with the one that really works. Of course there are some basic plug-ins that come along with the theme you choose, but those might not be sufficient for meeting all your blogging requirements.

That’s why, in this post, I have compiled a list of 18 best plug-ins that you can check out. I have been using them successfully on my blogs since a long time.

Social Plugins

1. AddThis Social Bookmarking Widget by Addthis – This is a highly customizable and robust plugin from the popular social bookmarking biggie AddThis. This plug-in is highly compatible with any theme and version of WP and comes with different button options which makes it a breeze for your visitor to share your blog post with the world which will ultimately bring in some targeted visitors to your blog. If you register with them you can log-in and utilize their analytics feature to track the number of shares by your visitors.

2. Facebook Comments by Alex Moss – This is a cool social plug-in that allows your blog’s visitor to leave a comment about a post/page – if he/she is logged into his/her Facebook account. This plug-in also gives an option for your visitor to post their comment to their Facebook wall giving your blog additional exposure and traffic.

3. Simple Twitter Status Updates by Bannerweb GmbH – This plug-in automatically publishes an update to your Twitter account when you publish a new post, modify it or when someone comments on it. This really takes out that extra effort off you.


User Engagement Plug-ins

4. Audio Player by Martin Laine – This plug-in will automatically convert any inserted MP3 file into an audio player (icon) which plays the clip upon clicking. This is extremely useful if you have to include an interview, pod-cast or a music clip in your posts. This engages the visitor and makes your blog more interesting for the reader.

5. Add-Post Footer by Freetime – This is a highly useful plug-in that allows you to append ads, subscription buttons, related posts, text or technorati tags after every post. This can help you bring in more traffic, revenue and also makes your blog more engaging and user-friendly for your reader.

6. CommentLuv by Andy Bailey – I am sure most of you might be aware of this plugin which pulls out the link from the reader’s recent blog post and gives a link-back to it from your blog when he comments (by filling out the website field), this encourages the reader to come back again to your blog for commenting and thus increases the social activity on it.

7. PDF24 Articles to PDF by Stefan Ziegler – This is another useful plug-in that places a link on top or bottom of your post which allows the reader to convert any post into PDF format, with all the links in tact and a link back to that particular post. The user can either download it to their PC or or choose to send it directly to their email id.  If your post is really good, it will get distributed amongst others and go viral, bringing in more traffic.

8. Subscribe/Connect/Follow Widget by Srini G – This is an all in one subscription plug-in allows you to configure and display the icons of various subscription services like RSS, email, Facebook and Twitter etc on your side bar as a widget. So you don’t need to place individual widgets for various subscription services separately, which saves a lot of space and makes it easier for your readers to subscribe. This can improve the subscription rate.

9. Thank me Later by Brendon Boshell – This plug-in automatically sends a thank you email to all those who leaves a comment on your blog and also asks them to check back on your blog for new posts or comments. This is a cool plug-in to show courtesy to those who visit and comment on your posts as well as a neat way to get them revisit your blog.


Advertising Plug-in

10. Datafeedr Random Ads V2 by datafeeder.com – This is a highly useful plug-in for affiliate and internet marketers that allows you to split test your ad campaigns and display different ads for different audiences at a time on your blog which makes it easier for you to analyze which ad works best on your blog.


SEO Plug-ins

11. WP Nofollow Post by Xrvel – This plug-in adds a rel=external nofollow attribute to all the external links on your posts and pages which tells the search engine crawlers not to crawl or follow the links which you think are spammy or not trustworthy. This also prevents the link juice from flowing out to another website. The “external” tag tells the browser to open the link in a new window.

12. Easy Noindex And Nofollow by Ivan Kristianto – This is a similar plug-in as the previous one, but this gives you a more granular control over your external links on your blog on a post/page level and allows you to set a rel=nofollow to all external links in your posts/pages. You can also tell the search engine crawlers not to index a page/post by enabling the rel=noindex option.

13. Google XML Sitemaps by Arne Brachhold – This plug-in will build an XML site map of your blog which helps the search engines to index your blog easily and quickly in a better way.


Anti-Spam Plug-ins

14. SI CAPTCHA Anti-Spam by Mike Challis – This is a WP anti-spam plug-in that uses CAPTCHA methods on WP comment form, registration, lost password and ensures that these forms are inputted by a real person and not by any bots, thus protecting your blog from spammers.

15. WP-Spamfree by WP-Spamfree – This is a powerful anti-spam plug-in that filters out most of the SPAMMY comments off your blog. Before discovering this plug-in I used to get flooded with spam comments day in and day out and the entire day would go in filtering them out. But I was very happy that my posts are being read by so many people, but in reality they were just ugly SPAM comments posted by automated bots. If you have a WP blog you must have definitively have both these anti-spam plug-ins up and running.


Blog Management Plug-ins

16. WP Hidepost by Robert Mahfoud – There might be instances when you want to hide a posts/pages from the search engines and/or visitors, This plug-in allows you to do just that by hiding a post/page from different sections of your blog like the front page, category pages, search results, feeds, and categories.

17. WP Time Machine (for backups) by Paul G Petty – Taking timely back-ups of your blog is very crucial as a webmaster or blogger, because in the unfortunate event of data loss you will have no worries, as you will be ready with latest back-ups to get your blog up and running in no time. This is a must have plug-in for all WP blogs that will archive all the crucial WP files and data and allows you to store them on a cloud storage service that you choose – like Dropbox, Amazon’s S3 etc or your FTP host.

18. WP Touch by BraveNewCode Inc. – This plug-in converts your blog into an application or theme compatible for viewing on smart phones like iPhone, Blackberry, iPod touch, Samsung touch, palm pre etc thus bringing in some extra traffic from smart phone and other hand held device users.

19. Wp About Author by Jon Bishop – This plug-in allows you to display an elegant looking author bio below every post/page.

I hope these plugins will definitely help you enhance your blog’s capabilities and transform it into a highly optimized, less vulnerable, robust and a user friendly one with more targeted visitors and even more money along the way!

This article is written by Deepak Eapen. He has been into Internet Marketing/blogging/SEO for the past 2 years and owns multiple blogs and websites in different niches.

5 SEO Mistakes To Be Careful Of

SEO MistakesWhen I first started building websites of my own many moons ago, I read almost everything I could lay my hands on about Search Engine Optimization (SEO). I could foresee the importance of search engines then and wanted to be ahead of competition. Soon, I knew by heart the methods needed to improve my websites’ search engine rankings by leaps and bounds, or so I thought.

Unfortunately, not all my websites were able to achieve great SEO as well as I had desired. Some websites were ranked pretty high and were sitting on the first page of search engine results for years; while others did not even make it to page two. Looking back, I saw that I had committed countless mistakes in my quest to SEO my websites. And through the years, I had learned from my mistakes and had managed to put these websites back on track, though it did take some time. Today, I have put together a list of 5 common SEO mistakes to be careful of, that I would be sharing with you, so you don’t have to learn it the hard way like I did.

Mistake #1: Wrong Keywords

Choosing the appropriate keywords is the most important part of the SEO process and yet the most common SEO mistake ever. Most webmasters, regardless of beginners or experts, commit the crime of applying keywords that THEY think best suit the website, instead of what keywords the search engine users pick to look for information offered by these websites. Most of them failed to realize that their keywords are not necessarily the ones that their targeted readers choose to search with. So do ensure that you do keywords research first and one way of doing so is through Google’s free Google Keyword Tool.

A tip here is to concentrate on keywords that have lesser competition and higher monthly searches. This way, you get less competitive sites but comparatively higher traffic, thus elevating your chances of ranking high in the results page.

Mistake #2: Keywords Saturation

I’m sure you have come across some sites which seemed to be saturated with the same keywords. Some webmasters believe that by stuffing the website with the keywords over and over again, the search engines would be able to detect them better. While this may hold some truth few years ago, it is not the case these days. In fact, most popular search engines today would penalize websites that have excessive keywords and poor content.

Regardless of whether it was done intentionally or unintentionally, cramming keywords in the websites or articles should be avoided. Do ensure that you produce quality articles and not quantity keywords only!

Mistake #3: Duplicating Content

Seen an article in another website and think that it’s so well written that you are tempted to just “borrow” it for your website? Don’t even think about it. Not only would search engines drop your site from being indexed but you would also be committing the ultimate crime in writing i.e. plagiarism. It is not worth the trouble.
You may be able to get away with it once or twice but what happens after that? You have to think long term and you definitely have to put in the effort.

It is not easy to come up with quality articles and sometimes you may encountered writer’s block but do persevere through it and your readers will come to appreciate it. So will the search engines.

Mistake #4: Not Doing Any Site-keeping

Like housekeeping, you have to consistently monitor and manage your website’s SEO progress. This is because search engines are changing their algorithms every so often and in order to maintain your high ranking, you would need to constantly put in SEO efforts besides updating your websites.

Mistake #5: Using Black Hat Techniques

Most people are tempted by the less-effort and quick-result offered by black hat SEO techniques like invisible text, doorway pages and overstuffed unrelated keywords. These are short-term and therefore, should be avoided. Bear in mind that search engines are improving their techniques too and will heavily penalize websites found to be using black hat techniques. Do not every use any black hat SEO techniques!


While many knew about the importance of SEO in generating traffic to a website, not many would take the trouble to SEO their websites. But if you are serious about internet marketing, I suggest that you put in the effort to learn more about SEO as well as the above list of mistakes to be careful of. Armed with this knowledge, you would be able to build a great SEO strategy and with some patience and effort, your website would soon be ranking high in search engines results.

Google Panda Penalty: Why Your Site Traffic Is Going Down

Google Panda PenaltyGoogle Panda penalty is one of the most talked term in Blog-sphere from last 9 months and we have seen lots of iteration in Panda. Now, when Panda was first released in Feb 2011, my blog traffic was slightly hurt and Panda being a new thing, I completely ignored it. Situation become worse when traffic went down from  18000/day to 4000. And in blogging, losing this much of traffic is like losing a fortune.

Last month in a bloggers meet, I met few pro-bloggers from India and one of the hot discussion topic was Google Panda Penalty. The sad part was, most of them were taking SEO and panda non-seriously, and none of them showed interest to fix it and recover from Panda. Many of them were like it’s just a tweak and with time, this will be fixed.  My answer: Want to recover from Panda, stop planning and start acting right away. The very first step to start with is: Why Google Panda updates are impacting your site. If this impact if good or bad. If after every update your traffic is going down constantly, it’s time to make a well-planned SEO strategy and work on it.

What is Google Panda penalty?

Before we move ahead with reasons for Panda penalty, let’s see what Panda is and what Google Panda penalty means. Google Panda is a major tweak in search engine algorithm, whose aim is to push the quality site up and lower down the ranking of low-quality content. Unlike all previous update, Google Panda is a domain level penalty, which means even if you have 5-10 low-quality content, your whole domain might get hurt because of this. The best way to check for Google Panda penalty is to open your Google Analytics and check these dates for any traffic drop or increase.

Google Panda update dates:

  • Feb 24th 2011
  • April 11th-12th 2011
  • May 9th 2011
  • June 18th 2011
  • July 23rd 2011
  • September 28th 2011
  • October 9th 2011
  • October 13th 2011
  • October 18-19 2011

In most of the cases, you will either notice an increase or notice a drop. Well, somebody loss is somebody gain here again. Now if you have seen a traffic drop, it means somewhere your site is lacking something. Or, you might be giving such signals to Google, which push your site down from the grade of quality site or trust-able site. Your first goal is to find what is it? Is it : Content quality-thin content, On site SEO, Too many ads, blog load time, design and many more. I will focus on some major points which will be helpful for you to lower down the impact of Google Panda penalty.

Site indexed pages

I’m not going to talk in-depth about your site SEO, as there are many resources on the Internet which will help to learn about on site and page SEO. Let’s see the other way, let’s check how Google indexes your blog. Go to Google.com and search for site:domain.com. Replace domain with your domain address. For ex: Site: ShoutMeLoud.com

You will find all the pages that are indexed in Google from your site. Quickly analyze what all pages are indexed and most important part is making sure none of your tags, categories, labels, search pages and any such part of your sites are indexed which doesn’t add any value.  Especially go to the last page and if it’s saying “Show omitted results,” click on that and see if your site pages are indexed with parameters like replytocom or iSalt or any other. If yes, well you need to work on the following factor:

  • Block wp-content, wp-includes access from Robots.txt
  • Add noindex meta tag to Tags, Categories, Authors and any such page which doesn’t add value.
  • Use  canonical tag.

Specially if you are tired of URL parameters and such useless link which is getting indexed in Google due to non-canonical tag, you should grab this .htaccess code for clean WordPress URL.

User behaviour

User behavior on your site is one major factor for search engine ranking now. Bounce rate, time on site are some factors that play a significant role here. If your site is cluttered with news from different niche, your site might have bounce rate. Also, no. of page views/visit is like 1 or 1.5; you need to work hard on your site design, content and architect. As, on an average as a user is reading your post and jumping away. The user might be leaving your blog instantly because of some of this factor: low-quality content, irrelevant page,  too many ads, difficult to read or slow load time. Your target should be lower down the bounce rate and increase the no. of page views/visit.

Thin or low quality content

If you have been writing all news post with no insight or little insight, your domain might be on the verge of Google Panda penalty. There is no exact definition of  Thin content, but here I’m going to give you a quick task, which will help you to understand the difference. Go to Google.com and search for “How to write SEO optimized content” and analyze the first five results. Rate all the five pages on the scale of 10 and once done, analyze why you rated someone higher and why lower. Obviously, all these five results are quality content but at the same time, you measured differently to all 5 of them. If you find an answer to this, you are on the right track and now read on.

From my experience. I was working on analyzing and finding thin content on my blog.

  • Most of my early days post which are usually 100-200 words and most of them are outdated.
  • Too many meta Keywords
  • Too many use of H3 tags
  • Announcement post which dies after some time. For ex: Hostgator June 2010 discount coupon.
  • Pages with high bounce rate.
  • Useful topic but without any insight.
  • Long meta description
  • Page load time
  • Duplicate content (PR, news posts)

Now, once you have found out all thin content on your blog, there are couple of actions which you can take:

  • Re-edit the posts
  • Noindex them and remove from Google Web search.
  • Delete them and remove from Google Web search.

If you are not an expert in this, you might like to hire any SEO expert or SEO company that can do all this thing for you. Talking about my actions: I mostly re-edited those posts that fall into the category of thin content but are useful. I added more information and republished it on the same day. You can see on such example on my post on BuySellads review. This post was earlier in 300 words and offer very less insight. Though the information was accurate but many more information can be added to it. I made all the changes and used LSI (Latent Semantic Indexing) to make the content more SEO friendly and boom, that post is now on the first page of Google.

Too many Advertisements

Without ads, it’s impossible to survive as a professional blogger. Google never says No to the ad but a big NO when it comes to too many ads.  If your ads are added in a way, which clutter the site design or you are adding too many ads around the post, you might be standing in the danger zone. Especially, if you are in the practice of adding ads in between the post. This is one of the must things that you should not do. Make sure, you don’t have too many ads above the fold and not too many ads around the content. Check 5 Profitable ways to monetize your blog without banners.

Site SEO

People are speculating that Panda means the death of SEO, which is not true at all. Panda enhances the complete algo of Google search and makes it better. There are many safe SEO practices that everyone should follow for example: Canonical URL’s, backlink building, Sitemap, Site Architect and other SEO checklist. Your on-page SEO also plays a great role here. If you have never done SEO optimization of your website, you might be missing a big chunk of traffic and most important your site might not rank well in search engine.

There are many other factors like Page speed, too many poor backlinks, spun content, too many down times. The best way to judge your site, it let a layman browse your site. See how he takes the action and if he go to other content or just leave. Is he facing problem understanding your content or he has some additional questions after reading your content?

One simple approach that I suggest you to keep is searching Google for the topic you are writing. Analyze the content of first 5-6 results and get an idea of what all you have to cover. Not to forget, even if you are writing complete detail, you might be missing the important on-page SEO factors like Keyword in the permalink, H1-H2-H3 tags and so on. You can probably consider purchasing plugins like Clickbumb, Easy WP SEO or ScribeSEO and optimize your content better on WordPress platform. I have been doing the same from last few months, and all such re-edited posts started getting their traffic back. One easy way to monitor is, grab  Keyword monitor software and check keyword position of any page before editing it, and compare it after 3 days of re-editing it. Adding more to it, after three days, do the social bookmarking submissions and promotion and check the Keyword position for that post.

I have seen my keyword position improving in following pattern 89>38>8. Before editing my experimental post, it was ranking at 89th position for my target keyword, after optimizing and adding more information, it jumped to 38 in 12 hrs. After social media submission, it jumped to 8th position. Though 3-4 posts are too less to come up with such conclusions but yes, it does help. The best way is to try it now and see it yourself.

There are few things that you should start doing from now on:

  • Write quality posts with complete detail.
  • Social bookmarking. (Very important)
  • Regularly update your blog.
  • A nice site layout with less clutter
  • Use Breadcrumbs
  • Utilize Youtube  & Flickr to drive more traffic.

Well, if you fall in the category of Panda beaten blogger, you might be having nightmare about your Blogging future. Though, there is no 100% recovery but once you start recovering from Panda penalty, you will be getting more targeted traffic than before and your earning will be back to normal, even with less traffic.

  • Recommended reading: How to recover from Google Panda effect.

Do let us know if Panda hurts your domain? What all strategies are you taking to gain your traffic back?

4 Simple Tips To Optimize Your Blog Post

SEO Your PostHeard of SEO optimizing your blog post? I am pretty sure you had unless you are like my grand-aunt who lives in a very small town where internet is limited to the local internet café. Then again, if you are like her, you most probably would not be reading this article anyway. But for the benefit of all, let’s define what SEO optimizing a blog post is, for the laymen. 🙂

SEO stand for Search Engine Optimization, which like the name suggests, is the art of achieving a high ranking position for a webpage in a search engine’s search results. It’s an art because it requires an understanding of how readers search for information and subsequently, with this knowledge, increases the likelihood that a webpage or a website can come up among the top few sites in the relevant search engine results page. This in turn will generate traffic to the site, which is ultimately the site owner’s goal.

But does landing on a higher ranking really generate more traffic? Well, researches had found that over 94% of uses of Google‘s search engine clicked on a first page result and that less than 6% actually clicking to the second page and selecting a result displayed there. So this leads us to the next question of how to optimize SEO for a blog post.

Tip 1: SEO keyword Research

SEO keywords are those words that search engine users type in to look for information. So if you use these keywords appropriately in your posts, it is a matter of time before your posts will climb up the search engine ranking ladder. One of the ways to search for these keywords is through Google Keyword Tool. Type in a keyword that you plan to include in your post and this free tool will generate information like alternative keywords, their respective competitiveness and how often these keywords were used in searches. Try to look for those keywords that have low competition and high number of searches and include them in your blog post.

Tip 2: Keywords for Tag or Blog Title

Similarly to the above, there are certain tools that will help you in deciding on what to put as your tags and blog post titles. One such popular tool is Google Insights, which is web-based and what it does is to make a popularity comparison between the keyword that you typed in with other similar keywords. For example, if you are unsure whether to use the phrase “tips for blog” or “blogging tips” as your title, just key them in Google Insights and it will show you which is a more popular search keyword and thus, a better phrase to use in order to increase your blog post’s SEO ranking.

Tip 3: Excessive Advertising

Having loads of advertising links or pop-ups on your site as well as in your blog posts tend to tell the search engine crawlers that your main (and probably the only) intention for your blog is to make money and this won’t go well with the crawlers. They generally will associate this with low quality content and may not include yours on their search pages. So do go slow on the advertisements.

Tip 4: Create a Niche Blog/Post

This is easier said than done. But if you have a certain skill or talent or service that not many others have or can’t find on the internet, then you are well on the way to create a niche blog. It could be anything from parenting advices to some health solutions and web hosting related resources. All you need to do now is write more such unique posts and you will be able to find your posts being picked up by search engines fairly quickly. Search engines just love unique and niche blog articles!

SEO optimizing your posts may not sound too difficult but it is indeed pretty hard work as there are lots of researches to be done. Alternatively, you can hire a professional to help you. But a word of caution here. If you plan to engage a professional or pay a premium to a site that claims to be able to guarantee you the top spot on popular search engines like Google and Yahoo, please think twice. No one can guarantee such and chances are they may be scammers!

3 Easy & Efficient Ways To Increase Website Traffic

Increase Site TrafficThe life and longevity of your site is decided by the number of visitors that you get everyday. It won’t be wrong to say that there is targeted traffic behind every successful site. Sometimes it becomes quite a difficult thing to do and one even has to dedicate real lot of time in the increasing the website traffic.

However, this difficult task can also be made easier if you handle it wisely. Here you’ll surely get to know some of the easiest possible ways to increase website traffic.

1. Keep your site updated.

Isn’t this a thing that you do everyday? Yeah, surely when your site deals with things that need a regular update, for example: if you sell electronic gadget, you’ll make an addition of all the latest gizmos and gadgets as soon as they get out of the manufacturing units. Again, if you sell clothes, you’ll be making an addition as soon as the latest fashion hits the stores, so is with the case of the books, music, and movies. But still there are several such products which hardly get any new model out and you simply don’t know how to keep your site updated.

The best way is to place some special sections on your site that can easily be updated from time to time and simply link those sections with those pages on which you sell your stuffs. For instance, if your site deals with books, music, movies, you can write reviews on them, or interviews with the authors and the stars. Or a special how to section telling people how to do things related to your niche products. Say if your site deals with gadgets help people to take care of them properly, or how to mend them on their on, and so on.

This is the best way to get most targeted traffic and allure them to keep coming again and again.

2. Internal Linking

Yes, regularly updating your site will surely get you better traffic. But your traffic will soon leave your site once they have read the content that made them land up on your page. But if you cleverly interlink the pages, you’ll not only reduce the bounce rate but will also influence your audiences to buy your stuffs and keep coming back to you again and again. Make sure your internal linking strategy is not distracting your readers.

So, let’s say you have a page telling people how to alter their older dresses according to the current fashion and free their clothes from the closets, you can link the page to another page that says similar things about shoes, or hat, or gloves, or so on. Again you can link those pages to your main pages where you are doing the actual business by asking your readers to check out such special dresses that promise not to die away with the fashion.

3. Proper Social Media Usage

Social media usage shouldn’t be restricted to creating a page on Facebook or Twitter or a video channel on YouTube. You will have to make your fans and followers believe that you really care for them and you are the most useful resource for them and they shouldn’t be ignoring you.

So, how you’re going to do this? Create special video tutorials and place them on your YouTube channel and link them to your main business site. This will persuade your viewers to come to your site for further information. Again, you can share all your useful and attractive content on FB wall. Create a buzz about your latest product or service; get involved with your friends, fans, and followers. This works quite well in influencing them to come to your site.

There are many other effective ways but these three ways to increase website traffic will surely be enough to begin with.

This article is written by Sunny Makkar. He is from SEOCommunity which provides a platform to all Indian SEO Professionals, Webmasters, Bloggers and Internet Marketers. If you wish to write for us, kindly check this.

Is Your Article Linking Strategy Distracting Readers?

LinkingTo some extent, article linking strategy is highly beneficial for well knit content strategy. But if done in excess, distracts readers a lot. And instead of rewards, what you will get you knows that all.

So what will be the outcome, when your article points to uncountable links?

  • Readers will never make it to the end. Whatever zest you have applied writing an article, but they will not read it if there are links in excess which keeps on distracting them.
  • Readers will just roam around through web pages, loitering around through them, sometimes lands up on the web pages which is not of their interest(going off the topic).
  • Your hard work will go in vain, as readers will consider it distracting rather than the intent with which you have written(to make it beneficial to the users).

What`s the issue? Reason behind it? How to check?

  • Read your own content at the time of writing, proofread, and do spend some time reading your older one`s too. Does they leading to the end of article? Are you feeling distracted? Is it going off the topic? Are you really using the links provided in the article?
  • Sometimes individual judgments never makes it to a better decision. So ask your friends to read your blog for you. Ask for the feedback via Readers?
  • Are you using any automated tool to link the articles for you? Check it too.
  • Ask yourself, are you linking the content just for the sake for linking? Just to revive some of your old posts?

If yes, then go ahead for the fix..

  • Keep a check on your plugins used for such purposes, if possible, link articles manually.
  • Do it(the linking) when it is really necessary. Not only it leads the readers to finish the article successfully, but also lets him/her appreciate your work or they will comment their opinion too rather than coming out with no results.
  • Keep the article to the point and use precise linking strategy.
  • Never think that you alone has a archive of great articles, you can also link to the post which your fellow blogger has put an extra effort to expand it more than you do. So do share such articles with your readers. Do not forget our sole purpose is to help our readers and not to distract them.

This Article is written by Amit Sharma, passionate Blogger and Tech Enthusiast who writes at Pcmastero. If you wish to write for us, kindly check this.

5 Basic Things Your SEO Consultant Should Analyze

The first thing you need to make sure is you hire the right SEO consultant. Not all SEO companies or consultants are same. Some know more, some charge more, some will work for you and some will work with you. So you should decide which one you require.

SEO Consultant

Here are some things an expert SEO consultant will look at if you want to be successful online when they work on to help you get more exposure, traffic, and sales.

#1 – Present traffic : Analyzing your present traffic will help your SEO Company know where your website stands today. Even if your website has a little traffic coming in developing on that traffic means you do not have to begin from square one.

#2 – The layout and structure of your website : SEO consultants look at several points for helping you succeed. First they look into the way your web-site is designed. You may need a little change or it may be necessary for you to refurbish your website totally. A little alteration could make your website more approachable. Another thing the SEO consultant looks into is your present structure of your website which may be a barricade to your success.

#3 – The keyword approach : An SEO company will explore to find out if your hard work so far has been unproductive or not. They may help you benefit from the keywords you consider you should aim or they may guide you in a different way. In this way they will assist you take the correct approach to be successful at getting listed for the “keywords” that seem right.

#4 – SMO : In Search Engine Optimization SMO (Social media optimization) is an important factor. If you have already been doing Social media optimization your SEO consultant will certainly help you tweak your approach. If you have not been gaining from the power of social media sites like Twitter, Facebook etc your SEO professional will help you plan an approach.

#5 – Managing Reputation : Online reputation is a very important aspect of “online marketing”. An SEO consultant can help you maximize your status.

These are some of the things your SEO consultant will look into. SEO is not just about keywords but it’s about search engines picture creation that will help them see your website as greatly valuable and relevant. A good SEO agency will help you get reputation online as well as help you make sales.

This guest article is written by Usman, co-owner of FirstHosting.us, which provides Reliable and Affordable Web Hosting services.

6 Tricks To Get Your New Domain Indexed Fast In Search Engines

It’s very common for new bloggers or website owners, they report that search engines e.g Google is not indexing their blog/website domain or contents or it taking times. But in this way I have a little bit experience (also did some experiment). Every search engines have intelligent(not hard to understand it) techniques to discover new contents on web as well as domains. But they cannot Give guarantee whether it will soon index or not. The most known issues of indexing delay are very new domain.

Every search engines are made to index a site or all pages (those are not blocked by robots) of a that site that is found on the web. For this, one of the big mechanisms they use to send their spider bots to already indexed pages and looks for new URLs that has not been indexed (if we think there is nothing called sitemaps). Even after indexing your domain by search engines, you find that your new pages/contents(only indexable contents such as *.html, *.php, *.pdf, *.doc etc) are taking too long to get on search engines.

Indexed Fast in search engines

So , I have some important points to tell which will guarantee you to get quick indexed on search engines your new domain or pages:

#1 Manually Submit your Site

When new website is almost ready, you can manually submit your website or blog URL to their add URL page to notify them about your primary link. The manual submission of major search engines are here, submit your domain to Google, Yahoo and Bing.

#2 Try Webmaster Tools

As a blog or website owner (so you are a webmaster), it’s must to use webmaster tools that many search engines provide. A webmaster cannot live without using it. Try Google’s Webmaster Tools, Bing Toolbox, Yahoo Site Explorer. Submit your sitemaps there. Webmaster tools will give you clear sight how your website is performing on their search engine. At Google webmaster tools you can also change your website’s crawl rate, parameter access, HTML suggestions and more.

#3 Social Submission

When you add any new contents to your site, try to submit them on different social networks such as Twitter, Facebook, Google+ etc. Those will help your ranking and fast index. In recent times it’s seems that Google and Bing is paying more attention to proof how social you site is. You may already seen Bing tries to bring those pages or sites that are liked by your Facebook friends and Google tries to bring those URLs that are share on Google+, Google buzz, Twitter or +1ed.

#4 Better Sitemap

Try to make a search engine friendly sitemap. If you are using WordPress, then it is very easy to build sitemap with plugins such as Google XML Sitemap Generator. Search engines like sitemaps because it’s a map of your site’s total contents.

#5 Plenty of Contents & Deep Linking

Content is king. Search engines will give value if they get more contents with huge keywords from your site. Deep linking is important for search engines when robots and spiders will visit your site.

#6 Robots.txt Issue

Robots.txt is a raw text file which is used to instruct search engines which portion of your site should be added or not. Check Your Robots.txt file which should be at http://www.yourdomain.com/robots.txt to know whether it’s blocking your pages from indexing by search engines. HellBound Bloggers’s robots file is https://hellboundbloggers.com/robots.txt .

If you don’t believe, when I publish my articles, it takes 2 to 3 minutes to get my new post indexed by Google. The big reason behind it immediate twitter submission and WordPress’s default ping service (maybe). Because so far I told you that Google always try to look for new links inside already indexed pages.

In conclusion I want to tell you, if you follow all guidelines mentioned above there is no reason about taking long time to indexing your new site or pages by search engines except you break search engine’s webmaster guidelines.

Use Facebook Engagement To Game The SERPS

If you’re at all keen to drive SEO traffic to your blog, you probably know that social media engagement factors affect search engine rankings. No one knows exactly what that formula is, but this fascinating post from SEOMoz shows a pretty compelling picture of the correlation between Facebook, Twitter and high rankings.

That being said, “Correlation is NOT causation”. However, with the sheer number of people using Facebook daily, promoting your content on Facebook is a great way to get traffic, get your content indexed quickly, and send the right signals to Google for a bit of a boost.

Now, there’s an art to promoting content on Facebook. Engaging on Facebook the right way will attract all the benefits I described above. Engaging on Facebook the wrong way, will annoy people and quite possibly get you banned.

Facebook and SERPS

Setting Up Your Facebook Social Promotion Campaign

There are plenty of groups on Facebook related to all kinds of interests, whether it’s green business, non-profit activism, home solar, you name it. While Facebook search could be better, all you need to do is search by keywords and relevant Pages & Groups will turn up. Better yet, hire someone off of Odesk to do the grunt work for you – you can get 100-200 relevant Page and Groups researched for you for $25.

You’ll probably want to review the data and delete out anything that is not entirely relevant or delete Groups or Pages with little activity. Then set up a spreadsheet to track the URLs you are promoting against the Walls you hope to share the content on, and check off each cell after the content has been shared.

Facebook Rules of Engagement

Now that you have your workflow mapped out in Excel, it’s easy to just mindless paste links, check each box, and consider done at the end of the day. Don’t do this. And if you have hired a VA to help you with these tasks, make sure they don’t do this either.

Why? Well, it’s because mindlessly posting links to other people’s Facebook Wall is considered to be spam. Spamming simply adds to the overall noise of the web, it’s annoying, it cheapens your product or service, and could hurt you by getting you banned. How many people associate Ugg Boots with spam?

Social networking is about engagement. It’s about creating conversations around shared interests. It’s about sharing. Not only are you trying to find and join the right communities, you also want to share with them your expertise and information you think the community will be interested in. So if you’ve joined a Facebook Group of solar enthusiasts, relevant content could be a climate change petition, a solar news blog post, an online guide to solar financing options…get the picture?

There are certain rules when it comes to promoting online, and the last thing you want to do is try to force your product onto a random stranger. It might be tempting at times, but don’t do it!

Follow the rules, and most importantly, follow this list of do’s and don’ts:

Do

Social media marketing is about building relationships and creating community. It’s about engaging with other people and creating meaningful online discussions.

  • Once you join the group, do a personal introduction. Let them know who you are, why you are there, and what you intend.

When sharing links:

  • Post the link with a comment as to what the content is about and why you think it’s interesting.
  • Like the post.
  • Comment again – you can ask a question and invite people to dialogue
  • Remember to comment back if people comment or ask questions regarding your link
  • Like people’s comments

While it may seem self promotional, liking your post and comments is very important because the Facebook news algorithm tends to favor posts that have a high level of engagement at the top of the news feed.  This has an amplification effect. If the news hovers at the top of the news feed, more people in your network will see it, and be compelled to join the discussion.

Don’t

Spam. If you spam, there is a strong chance that many will block your profile, or Facebook itself may even shut you down. Let me reiterate:

  • Don’t fill your own page with random links – it makes you look like a spammer
  • Don’t post random, irrelevant links to another Facebook Page or Group page
  • If you aren’t sure that an individual will be interested in your link, don’t post it on their wall

The moral of the story is “Know Your Audience.” Chances are, you’ve spent a lot of time connecting with people, so if you get banned for spamming,  all of your hard work go down the tubes and you’ll have to start building up a new profile all over again.

What thoughts do you have for getting more Facebook engagement and traffic?

This article is written by Lorna Li. She manages the small business WordPress themes & solutions division for a CRM company in the Bay Area.