How To Enable Accelerated Mobile Pages (AMP) On Your WordPress Blog?
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Accelerated Mobile Pages (AMP) Project is an open source initiative that aims to provide mobile-optimized content that can load instantly everywhere.
In this article, we’ll share how you can enable AMP on your WordPress(.org) blog and how it’s beneficial to your blog’s performance as well.
Enable Accelerated Mobile Pages (AMP) On Your Blog
Install this WordPress plugin called ‘AMP‘. This is WordPress’s (Automattic) official plugin for Accelerated Mobile Pages (AMP). Few months back WordPress announced their support for AMP to improve performance of the mobile web.
If you have activated this plugin, then almost all the posts (not pages at the moment I guess) automatically gets AMP-compatible versions. You can access those versions by appending /amp/ to the end your blog post URLs.
Default Blog Post Permalink URL:
AMP Blog Post Permalink URL:
You should remember that this won’t be visible to all your mobile visitors. AMP consumers such as Google Search takes care of this and they convert the posts.
Why Accelerated Mobile Pages (AMP) Are Important?
Accelerated Mobile Pages (AMP) are basically a skin version of your blog layout. It gives a minimalistic layout with major focus only on the content. We all know Google considers your website loading speed as one of the key factors for search rankings.
I decided to test the loading speed of our blog post and compare the same with an accelerated mobile page. For this, we picked a blog post with has detailed content with images and videos. We tested our Grammarly review post on Pingdom tools. As you can see below, our default blog post gets a loading speed of 4.20 seconds (it was a big post), whereas the AMP gets 1.95 seconds. Almost half the loading speed in this case. The difference is very essential here, considering the increase in mobile usage these days.
You can see how the default mobile version of our blog post looks (vs) the AMP version of our blog post looks. They put the content in their optimized framework. Google will soon announce ad support for AMPs. This is not the final look of the AMPs, but you will get the opportunity to customize it according to your blog’s original design layout soon I guess.
Popular brands like Google, Twitter and WordPress openly support the Accelerated Mobile Pages (AMP) Project. The WordPress plugin is still under development, so we can expect more advanced features this year. It’s worth to enable Accelerated Mobile Pages (AMP) on your website or blog, moreover, it’s free and handled by Google for better mobile web experience.
Do let us know if you have any issues or feel free to share your opinions in the comments below.
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