HOW TO: Manage A Successful Green Blog

Go GreenGreen blogs are one of those type of blogs that I personally tend to avoid – even though I’m a firm believer in the environment. Why? Because they can get very, very, (wait for it) very preachy. It’s like their proselytizing, and “green” is the new 21st century religion. Perhaps my biggest tip on managing a successful green blog is DON’T DO THAT. Write sensibly and work to inform people, not convert them. Getting on a soapbox or mounting a pulpit is not sensible for a blog you wish to maintain long into the future. It just isn’t a feasible track to keep up for a long period of time. Your readers get exhausted reading your preaching, and you get exhausted being so amped up writing it all the time.

For those of you considering starting a green oriented blog, take a look at these points and see if you agree. If you don’t, then maybe greening up the blogosphere just isn’t for you.

Practice What You “Preach”

I know I just said don’t preach on your blog – but it’s an idiom. Take it with a grain of salt. Anyway – if you are starting a green blog, don’t do it because you think it is the easiest blog to monetize. Do it because it is something that you’re passionate about – and prove it to your readers. Make the blog personal – when you recommend buying low flow shower heads for your home, talk about how you’re doing your best to kick the water hog of your family out of the shower after ten minutes of hot water, too.

Don’t just tell people what to do – show them what to do.

Talk About Action, Not Theory

Unless you’re an environmental scientist, don’t go into the nitty-gritty of chemical effects and blah, blah, blah, blah. See, I’m getting bored already and I’m writing it!

Focus on actionable, salient points when you write an article for your blog. Mention the theory behind whatever you’re advising, but focus on what people can actually do about it. So there is a hole in the ozone, what can I do about it? That article would be focused on the importance of wearing sunscreen – and perhaps not using hairspray so much, rather than the theory behind how the hole in the ozone occurs, and what it actually is.

Plus the theoretical meanings behind much of science is very term-heavy and can lead to a dull and monotonous read. You want to keep your readers engaged – make it interesting, and keep your personality.

Find Your Niche

Much like wedding blogs, green blogs have a lot of topics to cover. Do you want to talk about green cars? Green homes? Green urban life? Find a niche and a focus, because unless you’ve got something ground-breaking and extraordinary (or you’re an amazing writer with a great understanding of SEO, PR and advertising, plus a unique domain) you aren’t going to get found if you have a generalist “go green” blog. It just isn’t going to work, sorry.

As with anything, find what you’re passionate about and do it. If that happens to be making sure the world is around and intact in another 150 years, so be it.

HOW TO: Create & Manage An Event Using DoAttend

doattendDoAttend is an online event registration service that allows you to create, publish and promote your event for free. Explore the WYSIWYG (What you see is what you get) editor to explain what your event is all about.

Only events that you Publish will be available for the public to view. You can publish/unpublish an event whenever you want by editing it. Set it up on your personalized event page with their easy to use registration system and have your event visible to the world at http://yourevent.doattend.com, within a matter of minutes. You can provide your attendees with eTickets for that professional touch, even if its a free event.
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HOW TO: Create & Manage An Event On Slideshare

SlideshareSlideShare is an online slide hosting service. Users can upload files in the following file formats: PowerPoint, PDF, or OpenOffice presentations. You can create an event to collect all the presentations that were delivered (or will be delivered) at a talk, conference or seminar.

SlideShare is undoubtedly the best way to get your slides out there on the web, so that your ideas can be found and shared by a wide audience. Events can be used for building up buzz, sending invites, archiving content, actively discussing topics etc.

Events are similar to groups, with additional features like location, date & time. Earlier we saw ‘HOW TO’ create events using LinkedIn and Facebook.

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Buzzom – The Best Tool For Complete Twitter Profile Management

From railway stations to news sites, everyone seems to be talking about Twitter. Such is the craze of Twitter today that almost everyone has heard of it at some point or the other. If you haven’t heard about it for the marketing revolution it has brought, you are likely to hear about it for the celebrity gossip.

Twitter today is one of the finest and easiest ways to know about your favorite celebrity right from them. While Twitter is a fairly simple platform to use, it can be quite confusing in the initial days. The first time you login and start following people, you will see an overload of information with lingo you had never heard before. Well, welcome to Twittersphere.

Buzzom

There are various apps available to make your life easier on Twitter. Applications like Friend or Follow and We Follow help you in growing your network, some let you send updates in a much easier way like desktop clients TweetDeck and Seesmic or Web client like HootSuite, and some let you analyze your profile such as TwitterAnalyzer, while there are few which let you run marketing campaigns on Twitter. You are completely spoilt for choices when you consider these apps for specific needs but when you try finding an application that gives you a complete solution to all your Twitter needs, you are in for disappointment.
Started as tool to help you grow your account, Buzzom today is a complete solution for Twitter needs of individuals. From finding people, growing your network, sending updates to automating blog feeds, Buzzom has it all.

Buzzom lets you manage multiple accounts with either your Twitter or Facebook login. You can send updates; connect with your friends while keeping track of the conversations.


Outstanding Features Of Buzzom

People Search is one of the most useful features and it’s completely unique to Buzzom. It lets users make use of various conditions to find people and connect with them. It provides an engagement console for you to interact with the users’ right here at the dashboard.

You can search people by using keywords in bio, location, username and the number of followers and followings. It is one of the most convenient ways of finding targeted users.

Buzzom Stats provides you good insight on your account. With some amazing backend analytics, it can tell you what kind of profile you belong to. It also provides you some suggestions on how you can better your performance.

Buzzom Score ranks you in a scale of 1 to 100 where a score of 100 would put you as the best profile.

Buzzom Score

You can automate RSS Feed by Buzzom Feed Management which will automatically send updates from your website/ blog. This really is a great feature for bloggers/ marketers who wouldn’t want to sit whole day sending updates from their website.

The Grow, Flush and Reciprocate options under Twitin lets you grow your network essentially by following more people, unfollowing people who are not following you and following you followers back respectively.

Buzzom also offers some other goodies in form of Buzzom badge which you can use in your website or blog to promote your Twitter profile. There is a Buzz toolbar for Firefox and Chrome so that when you come across an interesting topic, you can tweet it right from your browser.

HBB - Buzzom

Buzzom is a highly efficient and easy to use platform which comes absolutely free of cost. Buzzom does have a paid version Buzzom Premium which is offered at $10 per month.