Blogging is a modern way of voicing your opinion on various subject matters. It provides you with a platform to produce content that others want to read. Most people start their blog because they have thoughts or opinions that they want to share with other people around the world. It’s a hobby and a very enjoyable one at that.
The more you blog, the more you enjoy it. So much so that you wish you could spend your life blogging every day without worrying about going to work or doing a job you don’t like. If only you could make money from your blog, then life would be ideal. Well, you can! In fact, you can make enough money from a blog for it to be your main source of income, meaning you never have to work again. There are a plethora of examples of people that have seen incredible success from starting a blog and turning it into a money-making business.
The question is, how do you do this? How do you turn a blog into a business and start making lots of money? All will be revealed in this piece, as we take a look at some top tips to help you monetize your blog and make profits every month. However, to start things off, we’ll tackle another all-important question:
Can Anyone Turn Their Blog Into A Money-making Business?
The short answer is yes, anyone can turn their blog into a money-making business. But, you must understand that things are a bit more complex than that. Don’t expect to start a blog today and instantly see loads of money coming into your bank account.
The truth is, anyone can turn their blog into a business if they tick all the right boxes. For starters, you will only find success if you’re blogging about something you’re passionate about. Start a blog on a topic or idea that you feel strongly about and have a lot of knowledge/opinions based on those ideas. Secondly, you must produce regular, quality, content. Thirdly, you need to generate interest in your blog and grow a loyal base of readers that constantly come to your blog to view it. You also need to attract new visitors to your blog, which will maximise the revenue you earn through adverts. Furthermore, think about how your blog is setup, what server you’re hosting on, and take all means necessary to keep your blog up and running at all times with no crashes. Finally, to make as much money as possible, you should explore as many avenues as you can to bring in revenue from multiple sources.
Now, the rest of this post will take you through some of the ways you can ensure all of these boxes are ticked off. By doing this, you put yourself in a position where you can turn your blog into a money-making business.
Blogging About Your Passion
We all have something that we’re passionate about and can write about for days on end. For some, it’s a love of all things business & marketing, for others, it’s a passion for sports or TV shows. No matter what, there’s always something you’ll feel comfortable writing about.
Why is it so important to start a blog on something you enjoy? Simply put, writing is so much easier when you know what you’re talking about or at least like what you’re writing about. You’ll find it very difficult to keep creating posts if they require hours of research that bores the hell out of you. It’s no secret that business blogs are very popular and can attract loads of visitors. But, if you don’t enjoy writing about business topics, or don’t know how to, then starting a business blog doesn’t make sense.
There are billions of people online, the chances are there will be scores of people interested in something you’re passionate about. Blog about what you love, and it will help your content be much better and more regular.
Producing Regular Content
Of course, blogging about your passion is a great way to ensure you create regular, quality, content. But, there are some other tips that can help you out too. First and foremost, come up with a schedule. This will tell you how often you will post, and it also lets your audience know when a new post is coming out.
Secondly, think about hiring some freelance content creators to contribute to your blog if you don’t have time to produce as much content as you like. Blogs that release daily content – sometimes a few articles per day – will generate more interest as they’re constantly being updated. So, consider outsourcing talented writers to help you keep producing regular content.
Marketing Your Blog
Now, we move on to one of the biggest talking points; how to market your blog. Your aims will be to bring in a loyal selection of readers, while constantly trying to attract new viewers every day. Firstly, the content you produce helps attract loyal readers. If you stick to a general topic or genre, then you’ll appeal to a target market. Secondly, writing about trends within your genre can help bring in new web traffic every day. Again, let’s use the example of a business blog and say that social media marketing is a hot topic in the industry. Therefore, lots of people will be searching for guides to this topic. Create content on this hot topic, and you’re more likely to see lots of visitors.
Content is very important, but you still need to think about other marketing principles, particularly SEO. Improve the SEO of your blog, and you’ll rank higher in search results and become more visible to internet users. Social media promotion is also a great way to drive traffic to your site, as is PPC marketing. If you struggle, there are always cheap digital marketing agencies or freelancers you can hire to help drive more traffic to your blog and grow your audience.
The Setup Of Your Blog
Your blog needs to stay online at all times and can never experience server crashes. A server crash means you’re offline and you will miss out on making lots of money. As such, ensure you choose a good host that’s reliable and secure. When your business starts taking off, and you earn more money, it could also be handy to hire IT consultants to ensure no technical problems get in your way and restrict your success.
Also, ensure your blog looks appealing and works well. You need to have responsive web design, as many people are likely to view your posts on mobile devices.
Multiple Sources Of Money
The main way you can make money from your blog is to monetize it with adverts. Placing ads on your blog means that every time someone sees an ad on your site, you will get paid. You can also strike deals with companies where they pay you a set figure for having their ad on your site.
But, adverts aren’t the only way you can make money. Writing sponsored posts is another popular way of earning money and getting freebies while you’re at it. You can write posts that review certain products that relate to your blog and get paid for it. Another idea is to setup an online store on your blog. Create merchandise for your blog, and turn it into a proper brand. Instead of only having one source of revenue, you now have three.
Take all of this advice into account if you want to turn your blog into a profitable online business. Remember, it’s a process, and you won’t see success overnight. But, stick with it, and you can turn your passion for blogging into a booming business.
