6 Exclusive Pinterest Tips for Your Business

Pinterest Business TipsPinterest is currently the toast of the town in the social media world. Though it started off as an experimental online pinboard, Pinterest has grown from strength to strength in the last couple of years. Whether it’s the ability to track a site’s popularity or defining effective B2B strategies, Pinterest has struck a chord with businesses all over the world.

In case, you aren’t aware of how leading brands worldwide are making the most of Pinterest, take a look at some of these pages – Toys R Us, Coca Cola, Target etc. While Pinterest isn’t a one size fits all solution that would work perfectly for businesses of all sizes, you need to try it out for your business before you take a decision for/ against it.

While it’s still early days, there’s no doubt that Pinterest holds the potential to be a game changing social media network for businesses. It has grown at a scorching rate off late – over 4000 percent, and now boasts of 10 million unique visitors. Here are 8 exclusive tips to help businesses ride the Pinterest wave.

1. Highlight your offerings

A picture is worth a thousand words and Pinterest is all about pictures and videos. Pinterest pictures are a great way for a business to showcase their products and services through pictures, thereby leaving a positive impact on the viewers. When you’re ready to launch a new product or service, highlight it via your pinboard to gain traction.

2. Interaction

Every picture tells a story which can’t always be captured via words. Pinterest is fast emerging as an effective customer interaction tool using the visual media. You should encourage other users re-pin your items and proactively seek their feedback.

3. Community

Pinterest offers an innovative approach to community building. On one hand, users re-pin items which they like. On the other, businesses can lay a foundation to build a customer community with initiatives such as sweepstakes contests and promotional giveaways. Pinterest contests provide a simple yet effective mechanism for promoting your brand. Popular services like PublicMonkey can help you to improve your followers base on Pinterest. They use tried and tested methods for attaining high rankings for your brand. They help you to achieve quality followers and repins, so that you can increase your brand rating and provide highest quality services

4.PR (Public Relations)

While it’s no replacement for other classic and modern PR tools, Pinterest provides a unique storytelling approach for public relations. Pinterest images provide a great opportunity for your business to showcases your products and services in your own voice (via pictures) in front of millions of users.

5. Creativity

The best part about Pinterest is that it doesn’t limit your creativity. If you’ve got a great idea for your business, brainstorm it and come up with out of the box pictures and videos and pin these on your Pinterest board.

6. Traffic

Though Pinterest is all about images, it’s been smartly designed to adhere to SEO guidelines. As a business, you can pin your product and add then chose SEO optimized keywords along with adding your website link to gain additional traffic. Therefore, Pinterest passively provides high quality backlinks when a user back link to your products.

This article is written by Roger Collings. He is the Managing Director of RDC Communications Ltd and a telecoms consultant specialising in business VoIP.

Use HootSuite To Automate Your Social Presence

Social Media has been integrated in our lives that people are spending too much time on Social platforms like Facebook, Twitter, StumbleUpon, Google Plus etc. These wonderful platforms are giving too much business also. We are spreading our voice using these tools and expending our businesses. Specially Bloggers are getting too much traffic from Facebook and twitter. But we are too much busy in writing posts that we find very less time to promote our blog regularly and making more engagement with the Fans. So can have spare time for other projects once we will automate all the fan pages and this will not take more then 2-3 hours for one week automation. There is one good statement regarding Social Media that –

If you want more LIKES or FOLLOWERS then keep your Present FANS Busy

So how we can automate all the process that we can get our Fans busy. For getting rid of this issue there is tool available in the market called HootSuite. Here is the tutorial how you can make full automation.

1. SignUp for HootSuite

Hootsuite is giving one month FREE signup so you can register yourself and understand the features.

HootSuite

2. Click on Create a New Tab and add stream

You can different tabs for different Profiles and Fan Pages. So add on + sign and start adding your Streams.

HootSuite - Stream

3. Add Your Streams

This includes all famous Social Networks like Facebook, Twitter, LinkedIn, MySpace, WordPress etc. Once you will authenticate your account this will show all your Fan Pages and Accounts so you can select the accounts according to your need.

HootSuite - Stream

4. Select your Profile/Page at top

All your added profiles will be shown in the upper section from where you can select the Profile or Page you want to automate.

HootSuite - Profile

5. Schedule your Message

Here is the final task where you can do automation of your wall updates for full month. You can set the frequency of your wall updation according to your need.

HootSuite - Schedule

Another Good features

You can add Analytic for your Account so you can track all your messages and your presence on Social Media.

HootSuite - Analytics

You can add RSS fields also using HootSuite which have some good in built short url feature. So you would be happy after reading this because now you have no worry about updation for your FanPage. Share this post with your Friends so that they can also enjoy the Social Media Automation.

Trace All Your Social Network Statistics For Free

Nowadays, everybody shares their ideas, activities, events, and interests within their individual networks. They also want to see data of their social networks like Facebook and Twitter. They check out their activities and events on social networks.

There is a tool named ThinkUp which makes your search very easy. It is a open source application which is absolutely free. You don’t need to pay to use it, can host it on your own servers, and there’s a huge community of developers that are helping contribute to the documentation and source code.

ThinkUp

You can stock your social activities with ThinkUp. ThinkUp captures your posts, replies, retweets, friends, followers, and links on social networks like Twitter and Facebook. They will be adding more networks in the future. ThinkUp stores your social data in a database you control, and makes it easy to search, sort, filter, export, and visualize in useful ways. All you need is a web server that can run a PHP application. You can also check the useful tools to track your comments online.

Features

  • Analyzing : In order to perceive your social network activities, it provides you an accurate and understanding graphs and charts on its dashboard. It will help you to understand easily.
  • Searching : You can search for your own tweets, activities, events, etc.
  • Visualizing : Here is a new way to see your conversations. ThinkUp’s rich visualizations let you see your replies mapped across the globe.
  • Publishing : You can publish your discussion on a blog or website.It is beneficial for everyone.
  • Connecting : Browse through all the links & photos shared on your social network, in one click, or easily review any tweets you have made as favorite.
  • Exporting : Export your tweets at any time and open them as a spreadsheet in Excel for further analysis. Or just save them for record keeping.

This article is written by Nikita Mishra. She writes about blogging, internet tips and tricks, SEO, cool websites, etc. If you wish to write for us, kindly check this.