Social networks are a huge part of our lives now, and they intervene with every aspect of our lives. The impact of social networks like Facebook makes it easier to be heard by people from all over the world, and we have seen how popular pages are like on Facebook, which makes us think and imagine having a page on Facebook. But not everyone can really have a popular page on Facebook, because a lot of people try & fail, but with the right keys you can reach different types of audience. You should understand that people will unlike your Facebook page for many reasons that make your page less likeable, so make sure you understand the following and avoid it.
1. Too much activity
If you open your Facebook and you see a too many activities from a particular page, crowded on your wall like “Abc123 – this”, “Abc123- that”, “Abc123- here”, “Abc123 – there” and Blah, blah, blah…? What would be your intuition says first?
2. Not Enough Content
Do you like to stay with the page with not enough content? NO, of course not! If people liked your page, they did so to see more of what you had to say or post, and they want to know more because they are interested, so keep posting but without over posting.
3. Irrelevant content
Never post an irrelevant content on your fan page. For example, let’s say I liked a page for reggae music, why would I want to see this page posting about hip hop!
4. Repetition of Same content became boring over time
Oh, please stop that! Would it be pleasing if you hear that on your Facebook fan page? It would be annoying your visitors. Facebook updates or a post should be viral, not by the repetition of same content. It will be boring over time and it will lead to unlike your Facebook page.
5. Posting Too Much of Self-Promotional Stuff
Don’t make your fan page a junk yard where you post things that are both irrelevant and weird for your fans, instead make it like a Wikipedia or Google for your fans and reduce posting promotional stuff, because they like your page for a certain reason.
6. Push Marketing
Push marketing never works any more, People are smart now. This will just annoy people and make them look for another page that’s more like what they want and a lot less like what you are posting to them from push marketing.
7. Not offering enough deals
If you have a product and your fans are eager to buy, know that before they buy it from you they will look for it somewhere else to make sure that they are getting the best price, so why not offer them a lower price, or OFFER them different deals that they cannot refuse. This way they will spread your name and also get satisfied with your product.
8. Don’t be a JERK
Sometimes, people will post things that you won’t like. Editing or deleting fan’s comments will just show you are a Jerk. It could kill your reputation, especially if you are trying to build one in a certain market. Try to accept negative comments as constructive criticism instead of getting all defensive about them.
9. Promoting fake news/fake offers
Never post or write any fake news or make a fake offer, it really makes your fans disappointed and it will make them just get OFF your page in a second. It will also kill your reputation, so make sure you are certain of the things you post, and that they are accurate.
10. Never Spread Rumours
Spreading rumours on particular group / person / company, will definitely hurt your fans if they are fans of that company / person / group. So never write any kind of news you are not sure of, or you will end up making enemies more than fans.
11. Posting adult content
Posting adult content on your page really is very odd when you hold a good reputation in the society, so never make yourself start posting these types of things or else you will be ruining your name by yourself, and losing the trust of many people. It may also get you in trouble with Facebook, because Facebook doesn’t allow adult content, so unless you are looking to get your page reported and shut down, I would recommend that you avoid posting adult content.
12. Tagging members without their permission
You have to remember one more thing, that you should never ever tag your friends or members without their permission. It will really hurt them if they don’t like the content they were tagged in, and it will annoy them that you are showing them in a certain way across Facebook among their friends.
ARE YOU READY TO BE AN OWNER OF A POPULAR FAN PAGE?
If you ask yourself that question after reading those annoying reasons that people unlike pages for, then you are ready. You will just need to focus on not doing these things, and you will have the fan base that get along with and agree with you, without your fans having to deal with mixed feeling about your page from whether it is spam or something they actually like. So just avoid these things and I bet you’ll see better results on your page, as well.